What You’re Wearing, Part 2: Wool

What You’re Wearing, Part 2: Wool

Author: BLISTER August 23, 2019 Duration: 52:17

Why are more and more companies making products out of wool? 

In part two of our “What You’re Wearing” miniseries, we’re taking a closer look at the fabric that was once most associated with itchy old sweaters and fancy suits, but that’s now being used in some of the most comfortable and highest-performing apparel on the market. But how exactly does wool naturally suppress odor? How does the species of sheep affect the finished product? And is wool actually more environmentally friendly than other fibers?

To answer these questions and more, we’re talking with Josh Vaughan, head of Wholesale Sales at Icebreaker. We walk through every step of making wool garments (from sheep to shirt); discuss some exciting new uses for wool in apparel, and Josh provides some incredibly in-depth answers about the secrets behind wool’s unique natural properties.

Topics & Times

  • How climate affects wool quality (2:55)
  • The process: from herding sheep to the final fabric (9:03)
  • How & Why is wool blended with other fibers? (18:40)
  • Environmental benefits & drawbacks of wool (24:02)
  • Wool from other animals? (32:04)
  • Can wool be recycled? (36:13)
  • Why is wool odor resistant? (38:12)
  • Thermoregulation vs. Insulation (40:15)
  • Why is wool more commonly knit than woven? (43:53)
  • Icebreaker’s transparency report (45:03)
  • Two biggest misconceptions about wool (49:00)

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For anyone who has ever stood in a shop debating the merits of a new jacket or stared at a trail map while thinking about their skis, GEAR:30 is that conversation. This BLISTER podcast goes far beyond basic specs and marketing claims, offering a nuanced, often technical look at the equipment that defines our time outside. The discussion is driven by the people who live with these products: our own reviewers who are putting gear through its paces in real conditions, the designers who obsess over materials and intent, and the athletes whose livelihoods depend on performance. We also check in with the seasoned folks from our network of recommended shops, who see what works and what doesn’t after a season of hard use. Episodes dig into specific items, broader trends in innovation, and the sometimes-surprising realities of long-term testing. It’s a deep, authentic resource for anyone who appreciates the intersection of sports, design, and technology, and who believes the right tool can transform an experience. Tune in for honest, detailed talk that treats outdoor gear with the seriousness and curiosity it deserves.
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