The Future of PPC: Trends, Tips, and Tom’s Top Strategies

The Future of PPC: Trends, Tips, and Tom’s Top Strategies

Author: Jeremy Young August 19, 2024 Duration: 46:56
Send us Fan Mail In this episode of Google Ads Unleashed, we dive into the future of PPC with Tomasz Abbott-Wieczorek, a top Google Ads expert who has managed over $250M in ad spend. Tom shares his journey, insights on building the PPC Profit Club, and a game-changing client case study. Tune in for actionable tips, the evolving role of match types, and the challenges AI brings to Google Ads. Don’t miss this deep dive into the strategies that will define the future of PPC. Find Tomasz on Li...

If you're trying to navigate the often complex and ever-changing landscape of Google Ads for an online store, Jeremy Young has built this resource specifically for you. Google Ads Unleashed | Winning Strategies for E-Commerce Marketers cuts through the noise to deliver practical, actionable advice. Jeremy focuses squarely on the tactics and insights that actually move the needle for online retailers, moving beyond theory into what works right now. Episodes break down real campaign structures, bidding strategies for shopping ads, and how to interpret data to improve return on ad spend. You'll hear detailed analyses of common pitfalls and advanced techniques for scaling profitable campaigns, all discussed with a focus on direct application. This isn't about vague concepts; it's a hands-on guide for marketers and agency professionals who need to see tangible results from their advertising budget. Tune in to this business and marketing podcast for clear explanations and strategic deep dives that aim to make your e-commerce advertising more efficient and effective.
Author: Language: en-gb Episodes: 100

Google Ads Unleashed | Winning Strategies for E-Commerce Marketers
Podcast Episodes
Why Your Google Ads CPCs Are Rising (And What You Can Do About It) [not-audio_url] [/not-audio_url]

Duration: 21:13
Send us Fan Mail Rising CPCs killing your Google Ads performance? In this episode of The Google Ads Unleashed Podcast, host Jeremy breaks down why cost-per-click keeps climbing—and what you can actually do about it. You’…
Why Your Performance Max Campaign Is Failing [not-audio_url] [/not-audio_url]

Duration: 20:13
Send us Fan Mail Your Performance Max campaign spending but not scaling? This episode of the Google Ads Unleashed Podcast breaks down exactly why PMAX fails in so many ad accounts, and how to fix it. Host Jeremy walks th…
Google Ads 2026: Tips to Start the Year Strong [not-audio_url] [/not-audio_url]

Duration: 9:49
Send us Fan Mail Your Google Ads account needs a 2026 reset - start the year clean and profitable. In this episode of the Google Ads Unleashed Podcast, host Jeremy walks through a practical Google Ads “spring clean,” cov…
What To Do With Your Google Ads Campaigns Over Christmas [not-audio_url] [/not-audio_url]

Duration: 7:44
Send us Fan Mail Christmas demand drop incoming? In this episode of Google Ads Unleashed, host Jeremy breaks down exactly what to do with your campaigns over Christmas to avoid wasted spend and protect performance. Learn…
7 Lessons from BFCM 2025 [not-audio_url] [/not-audio_url]

Duration: 11:27
Send us Fan Mail BFCM is over—so what actually worked? In this episode of Google Ads Unleashed, host Jeremy breaks down seven key learnings from Black Friday and Cyber Monday, from extending sales periods and preparing y…
How to Launch Demand Gen Without Wasting Budget [not-audio_url] [/not-audio_url]

Duration: 7:42
Send us Fan Mail Launching Demand Gen in Q4? Don’t get burned. In this episode of the Google Ads Unleashed Podcast, host Jeremy reveals the hidden risk that’s draining budgets fast, and the smarter way to launch Demand G…
How Many Conversions You REALLY Need for Google Ads to Work [not-audio_url] [/not-audio_url]

Duration: 18:08
Send us Fan Mail JOIN our slack channel now: https://join.slack.com/t/googleadsunleashed/shared_invite/zt-3h07ujbfm-EMp7BeDm0~1LjidWY0_F5w Struggling to figure out how much budget you actually need for Google Ads—and how…