Ep 10: Jim Lang Garage Services Online - Garage Marketing

Ep 10: Jim Lang Garage Services Online - Garage Marketing

Author: James Dillon August 4, 2023 Duration: 1:39:58

In the latest episode of the Harmonic Motion podcast, James welcomes Jim Lang. Jim has been helping independent garages get online when he ventured into the automotive aftermarket web services business following a diverse career journey.

Jim's realisation of the importance of customer-centricity and mentorship led to a transformational shift in their business model. They focused on delivering profitable work for garage clients through tailored websites, attracting the right customers and repair opportunities. 

Listen to discover the significance of constantly evolving websites, engaging social media, and the need for a strong online presence for independent garages in the digital age.

Check Him Out

Jim Lang is an online expert and MD of Garage Services Online, the aftermarket's leading provider of websites for independent garages.

With more than 15 years' experience in the sector, he helps his garage owners gain a greater share of the marketplace by creating top performing websites specifically for the garage services sector, each built to customers' requirements.

He currently works with over 450 garages throughout the UK and is passionate about helping independent workshops compete online with main dealers and fast-fits.

He speaks regularly at industry events and is host of the YouTube series, Tea Break Talk, a series of 10-minute videos where industry experts discuss how garage owners can maximise their workshop's efficiency, profitability, and long-term success.

Read about the work Jim and his team at Garage Services Online here.

Watch the video version of this episode and subscribe to the Harmonic Motion YouTube channel:

https://www.youtube.com/@theharmonicmotionpodcast

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Watch:

Apple: https://podcasts.apple.com/gb/podcast/harmonic-motion/id1665148277

Spotify: https://open.spotify.com/show/3SzEMN08BU7wCSdB3xkXkH?si=e12f5c6f381f4681

Amazon: https://music.amazon.co.uk/podcasts/364bf8fa-82b5-43e5-b227-ad9eb99e8fd3/harmonic-motion

YouTube: https://www.youtube.com/@theharmonicmotionpodcast 

Connect with us:

Website: https://techtopics.co.uk/

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Twitter: https://twitter.com/techtopics

LinkedIn: https://www.linkedin.com/company/technical-topics-ltd

 


Tune into Harmonic Motion Automotive Business Podcast for a straightforward conversation about running a better shop. Host James Dillon creates a space where the real work gets done-not with theory, but with practical talk from people who clock in every day. You’ll hear from garage owners wrestling with payroll, managers streamlining workflow, technicians mastering new diagnostics, and service advisors building trust. This isn't a lecture; it's a dialogue focused on the tangible improvements that affect your bottom line and your team's morale. Each episode feels like a focused shop meeting, pulling insights from across the industry to tackle the common challenges that define the automotive business. By listening, you join a community moving forward, finding that balance between daily operations and long-term growth. The podcast serves as a reliable tool for anyone committed to turning the complexities of this trade into a smoother, more successful operation. It’s about applying what you hear directly to your bays and your front office, fostering a sense of shared progress and professional development in a demanding field.
Author: Language: English Episodes: 34

Harmonic Motion Automotive Business Podcast
Podcast Episodes
EP 33: Barry Lawson - Transforming the Scottish Motor Trade [not-audio_url] [/not-audio_url]

Duration: 1:12:15
"Only a fool learns from his own mistakes. A wise man learns from the mistakes of others." In the latest episode of the Harmonic Motion podcast, Barry Lawson joins James in an open discussion on what being an independent…
EP 32: J.P. D'Arcy - Bouncing Back From Burnout [not-audio_url] [/not-audio_url]

Duration: 1:19:13
"I only had €42 and a toolbox. I spent that on cleaning supplies and whatever cash flow we made went back into the business." In this episode, it's J.P. D'Arcy's turn in the hot seat. Once a dealership technician, he sha…
Ep 29: Systemisation in a Garage Business with Andy Crook [not-audio_url] [/not-audio_url]

Duration: 1:27:47
James sat down with Andy Crook, long-time friend, owner of Atomic Success and founder of the Garage Owners Network, to discuss a nuanced topic in the industry. Is a new garage management system the answer to the issues i…
Ep 28: Tech Topics Alumni - Master Technician Reaccreditation [not-audio_url] [/not-audio_url]

Duration: 2:17:43
🎵It's the last pod episode of the year🎵 Hello everyone! We hope you're all well and getting ready to wind down for Christmas. For the last HMP episode of 2024, we're bringing you some more of our esteemed Master Technici…
EP 27: Tech Topics Alumni - Master Technician Reaccreditation [not-audio_url] [/not-audio_url]

Duration: 1:59:19
Nigel Yardley, Steve Scott, Adam Nowak, Simon Carter and David Davies are esteemed members of the Tech Topics alumni. They completed the Master Technician programme in 2022 and were here in October to complete their reac…
EP 26: Technical Synchromesh - Opinions from Master Technicians [not-audio_url] [/not-audio_url]

Duration: 1:54:52
We welcomed another group of our Master Technicians into the TT podcast studio whilst they were here at Technical Topics for the Advanced Electronics course. James, Eugene, Steven, Callum, Malc and Frazer chewed the cud…
EP 25: Technical Synchromesh - Opinions from Diagnostic Technicians [not-audio_url] [/not-audio_url]

Duration: 1:54:41
James sat down with 3 of our current Diagnostic Technicians and some of the TT training team for another iteration of the Technical Synchromesh mini-series. Michael, Wes and Dave have been working towards becoming Diagno…
EP 24: Technical Synchromesh - Opinions from Master Technicians [not-audio_url] [/not-audio_url]

Duration: 2:01:47
For this Technical Synchromesh Episode, we invited five members of one of our Master Technician groups to the podcast. These guys are coming up to the end of their programme, with only two modules left before they reach…