With Rise of Agents, We Are Entering the World of Identic AI

With Rise of Agents, We Are Entering the World of Identic AI

Author: Harvard Business Review February 17, 2026 Duration: 30:07
What if the AI you integrate into your organization isn't just about efficiency or creating digital assistants, but completely changes how you work? Longtime digital trend watcher Don Tapscott says the next wave of artificial intelligence is all about identic AI - where personalized agents don't just complete tasks, but understand your judgment and values and take actions on your behalf. He explains the technologies for this that already exist amid the rise of agents and bots, what it means for leaders and organizations, and the pitfalls to look out for. Tapscott is author of You to the Power of Two: Redefining Human Potential in the Age of Identic AI.

Each week, the HBR IdeaCast from Harvard Business Review sits down with experts whose ideas are shaping the world of work. This isn't about abstract theory; it's a conversation focused on practical insights for leaders, managers, and entrepreneurs navigating real challenges. You'll hear from scholars, CEOs, and innovators dissecting topics across management, marketing, and organizational strategy, translating complex research into actionable advice. The discussions get into the nuances of building effective teams, driving growth, making strategic decisions, and understanding the forces transforming industries. By tuning into this podcast, you gain access to the forefront of business thinking, a resource for anyone looking to sharpen their skills and lead more effectively. The consistent, in-depth dialogue provides a valuable perspective that goes beyond headlines, offering a deeper understanding of how to succeed in a competitive landscape. It's a direct line to the ideas that matter, presented through thoughtful conversation designed to provoke reflection and inspire change in your own professional approach.
Author: Language: English Episodes: 100

HBR IdeaCast
Podcast Episodes
Boost Your Creativity in Any Job [not-audio_url] [/not-audio_url]

Duration: 30:09
We all know that innovative thinking is vital to individual, team, and organizational success. But we still often put creativity in a box, assuming it's only for people in certain roles or best attempted once a year at a…
Tried-and-True Networking Tips from Decades of Experience [not-audio_url] [/not-audio_url]

Duration: 27:09
Twenty-five years ago, a Harvard Business School case study featured the exceptional networking practices of Silicon Valley entrepreneur and venture capitalist Heidi Roizen. This was before the rise of online social netw…
10 Gems from IdeaCast’s First 1,000 Episodes [not-audio_url] [/not-audio_url]

Duration: 28:12
This week marks a huge milestone for the HBR IdeaCast: our 1000th episode! Since the podcast launched in 2006, so much has happened. What hasn’t changed is our commitment to sharing in-depth conversations with expert thi…
The Growing Trend of Part-Time Executives [not-audio_url] [/not-audio_url]

Duration: 30:08
Imagine you’re leading a small organization, but you’re struggling to recruit and afford the senior talent you need to grow. You could hire a part-time executive. So-called “fractional leadership” is common in startups a…
Unifying Leadership in a Divided Time [not-audio_url] [/not-audio_url]

Duration: 29:36
Around the world, the past few years have been marked by increasing political polarization and public outrage. Like it or not, this spills over into the business world, with employees, customers, and shareholders more wi…
Turn Employee Feedback into Real Results [not-audio_url] [/not-audio_url]

Duration: 27:49
We live in an age of data. But having powerful tools to gather employee feedback doesn't mean you’ll get powerful results. It’s challenging for executives to turn that feedback into substantive action. New research from…