Ferg’s thoughts on putting a dollar value on genetic change

Ferg’s thoughts on putting a dollar value on genetic change

Author: Mark Ferguson August 16, 2026 Duration: 25:32
What is a trait actually worth to a farming business? Ferg has spent much of his career talking about the value of genetics, but it hasn't always been easy to put that value into real dollar terms that apply to individual farming businesses. In this episode, Ferg explains how we plan to work out the dollar value of genetic performance with the use of our new tool, neXtProfit. Ferg explains that it's not as simple as putting a price on an extra lamb or another kilogram of wool, because e...

Tune in to Head Shepherd, where Mark Ferguson draws on his deep involvement with neXtgen Agri to explore the realities of modern pastoral farming. This isn't just industry news; it's a series of conversations from the paddock and the research station, focused squarely on sheep and beef operations across Australia and New Zealand. You'll hear from the farmers, scientists, and innovators themselves-the people actually implementing new ideas in genetics, animal health, and farm management technology. Each episode digs into the practical science and the business decisions behind running a successful livestock enterprise, offering tangible insights that bridge the gap between emerging innovation and daily farm life. By focusing on real-world applications and the stories of those driving change, this podcast provides an authentic look at where these vital industries are headed. For anyone with a stake in the land or a curiosity about where their food and fibre comes from, Mark's straightforward interviews make complex topics accessible and directly relevant. The entire Head Shepherd podcast is built on the principle that sharing knowledge is key to progress, offering a genuine resource for education and improvement in the agricultural sector.
Author: Language: en-nz Episodes: 50

Head Shepherd
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