Seeing What’s Been Missing: How Surescripts Is Making Medication Gaps Visible

Seeing What’s Been Missing: How Surescripts Is Making Medication Gaps Visible

Author: John Lynn December 31, 2025 Duration: 12:51

Millions of prescriptions go unfilled every year and until now, the system had no way to see them.

In this interview, Dr. Lynne Nowak, Chief Data and Analytics Officer at Surescripts, joins Healthcare IT Today to discuss how her team is surfacing invisible medication gaps and tackling healthcare’s biggest workflow frustrations: prior authorization and prescription abandonment. She explains how Surescripts’ new First Fill Abandonment tool and touchless prior authorization are turning real-time data into timely care—helping patients start and stay on therapy sooner.

🔔 Subscribe for more great interviews with Health IT leaders.

Learn more about Surescripts at https://surescripts.com/

Find more great health IT content at https://www.healthcareittoday.com/


For anyone navigating the complex and ever-evolving world of healthcare technology, Healthcare IT Today Interviews offers a direct line to the people shaping its future. Host John Lynn sits down with leading experts, moving beyond theory to explore the real-world applications and challenges they face every day. This isn't about surface-level news; it’s a series of deep, conversational explorations. You’ll hear firsthand accounts about implementing and optimizing electronic health records, the critical balance between data security and patient privacy, and how analytics are transforming patient care. The discussions naturally cover the practicalities of telehealth, the nuances of healthcare communication systems, and the many other technologies redefining clinical and administrative workflows. Each episode of this podcast pulls back the curtain on the front lines, providing clarity and insight that’s both substantive and accessible. Tune in for honest perspectives on where healthcare IT has been, the problems being solved right now, and what’s coming next.
Author: Language: English Episodes: 100

Healthcare IT Today Interviews
Podcast Episodes
The EHR is Broken. Why Greenway Started Over with Novare. [not-audio_url] [/not-audio_url]

Duration: 16:30
Physicians are drowning in pajama time and rework. If your current system feels like a digital weight around your neck, it is because it was built for a world that no longer exists.Healthcare IT Today sat down with Richa…
Stop Waiting on Mandates: CMS Challenges Health IT to Act Now [not-audio_url] [/not-audio_url]

Duration: 23:43
Data sharing in healthcare is deeply broken. Waiting years for federal rules to take effect only hurts patients and frustrates IT teams. We need a faster approach.Healthcare IT Today sat down with Amy Gleason, Administra…
Bringing AI Agents to Healthcare with Anshar AI [not-audio_url] [/not-audio_url]

Duration: 13:01
In our recent interview with Pinaki Saha, CEO & Founder at Anshar AI, he put some numbers on the problems that are commonly cited in healthcare billing and revenue. Saha shared that 40-50% of medical claims are denied, a…