Oura Is Changing the Game, Again (#450)

Oura Is Changing the Game, Again (#450)

Author: Shift Forward Health September 2, 2025 Duration: 28:45

Maz Brumand, VP of Product at Oura, gives us a first-hand look at how Oura’s Glucose and Meals features work, how they change the game when viewed with other personal health data, and whether wearables are the new digital front door. 

All that, plus the Flava of the Week about the start of Season 12, and the launch of our free new online community. How will these two things help bridge the gap between sick care and well care, and how can you become part of it? 

SPOTLIGHT: FRIDAYS 

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Get your custom plan today: www.joinfridays.com/?utm_source=referral&utm_medium=podcast&utm_campaign=healthcare_rap

JOIN THE COMMUNITY 

This show is produced by the Healthcare Rap Community, the home for leaders who want to bridge the gap between sick care and well care. Whether you're actively working to make healthcare more consumer-centered or just want to learn about cool new care models and innovations, this community is for you! (#450) 

Join today: healthcarerapcommunity.com

See omnystudio.com/listener for privacy information.


For eight years running, Healthcare Rap has carved out a unique and essential space in the audio landscape, consistently ranking among the world's most-listened podcasts. Hosts Jared Johnson and Zain Ismail, from Shift Forward Health, steer conversations that fundamentally shift the perspective on health from a system-focused model to one built around the individual's experience. Each episode digs into the practical innovations and emerging strategies that are finally bridging the long-standing divide between reactive sick care and proactive, preventive well-being. You'll hear from the founders, executives, and thinkers who are actively redesigning what healthcare can be, moving it beyond clinic walls and into daily life. This isn't theoretical discussion; it's a frontline report on the business of health, fitness, and consumer empowerment. The longevity of this podcast-hitting 500 episodes-is a testament to its relevance, offering healthcare leaders and curious listeners alike a sustained look at the evolving playbook for a more human-centered system. Tune in for candid analysis and stories that put the consumer's point of view at the very center of the health conversation.
Author: Language: en-us Episodes: 100

Healthcare Rap
Podcast Episodes
BONUS SERIES: Jared's Top Advice for Nontraditional Entrants (#429) [not-audio_url] [/not-audio_url]

Duration: 13:18
In the 3rd part of his bonus series of top advice, Jared shares his top 5 insights for nontraditional entrants coming into healthcare. Don’t overestimate what your brand means in healthcare. Don’t underestimate the resis…
TEST DRIVE: Reperio Health At-Home Screening Kit (#428) [not-audio_url] [/not-audio_url]

Duration: 30:39
Jared and Zain and review their experiences test driving the Reperio Health At-Home Screening Kit and discuss the benefits of being able to get results from the comfort of your home within a matter of minutes. All that,…
BONUS SERIES: Jared's Top Advice for Digital Health (#427) [not-audio_url] [/not-audio_url]

Duration: 10:38
In the 2nd of a 3-part bonus series, Jared shares his top 5 insights for B2B2C digital health companies to understand their role in making healthcare consumer-centered. The role of digital health companies: Understand co…
Ryan Howells Wants to Kill the Clipboard! (#426) [not-audio_url] [/not-audio_url]

Duration: 28:33
Ryan Howells, Program Manager of the CARIN Alliance and Partner at Leavitt Partners, shares how to kill the clipboard in healthcare once and for all. Ryan is reported to be a finalist to lead the ONC, and he recently co-…
BONUS SERIES: Jared's Top Advice for Health Systems (#425) [not-audio_url] [/not-audio_url]

Duration: 16:25
In the 1st of a 3-part bonus series, Jared shares his top takes on the impact and value for health systems to make healthcare consumer-centered: Growth Strategy: Consumer experience is a differentiator, not a distraction…
How Google is Focusing on the Foundations of Healthcare (#424) [not-audio_url] [/not-audio_url]

Duration: 20:56
Shweta Maniar, Global Director of Health and Life Sciences at Google, shares how investing in the foundations of healthcare delivery and life sciences innovation will power the evolution from sick care to well care in th…
Leadership Reflections on the Healthcare System (#422) [not-audio_url] [/not-audio_url]

Duration: 28:18
David Kamenir, Vice President of US Enterprise Strategy for Novo Nordisk, reflects on lessons in leadership, strategy, and the accelerated pace of change in healthcare and life sciences, and he shares how he has learned…
ViVE '25: Stephanie Lahr, Chief Experience Officer, Artisight (#421) [not-audio_url] [/not-audio_url]

Duration: 10:07
(BONUS EPISODE) Live from ViVE: Stephanie Lahr, Chief Experience Officer at Artisight, shares how computer vision and other smart hospital room technologies can identify some of the friction points that plague clinicians…
Flourishing: The Next Stage of Consumer Health (#420) [not-audio_url] [/not-audio_url]

Duration: 49:51
What do a life score, a public benefit corporation, and boiling the ocean have in common? They’re all part of a big conversation with Gary Druckenmiller and Robert Sundelius that goes in directions we’ve always wanted to…