From Hitler to Hippies: The Surprising Origins of the VW Beetle | Presenting Business History

From Hitler to Hippies: The Surprising Origins of the VW Beetle | Presenting Business History

Author: The HISTORY® Channel | Back Pocket Studios January 22, 2026 Duration: 38:26
HISTORY This Week
HistoryCultureEducationSocietySociety & Culture
How did the VW Beetle go from Hitler’s dream car to beloved hippie icon? Today, we’re sharing an episode from a new podcast, Business History. Hosts Jacob Goldstein and Robert Smith bring to life the greatest innovations, the boldest entrepreneurs and the craziest mavericks in the annals of business—and share the lessons we can learn from their successes and failures. In today’s episode: How Hitler launched the Volkswagen Beetle and its journey from Nazi vehicle to bohemian Love Bug. This is part 1 of the Business History series on the Beetle—be sure to head to Business History for part 2. Find Business History wherever you get podcasts. To learn more about listener data and our privacy practices visit: https://www.audacyinc.com/privacy-policy Learn more about your ad choices. Visit https://podcastchoices.com/adchoices

This week, something big happened. You might have never heard of it, but this moment changed the course of history. A HISTORY Channel original podcast, HISTORY This Week gives you insight into the people—both famous and unknown—whose decisions reshaped the world we live in today. Through interviews with experts and eyewitnesses, each episode will give you a new perspective on how history is written. Stay up-to-date at historythisweekpodcast.com and to get in touch, email us at historythisweek@history.com.HISTORY This Week is a production of Back Pocket Studios in partnership with the History Channel.
Author: Language: English Episodes: 100

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