Be Careful What You Wish For

Be Careful What You Wish For

Author: Rob Hahn and Greg Robertson May 14, 2025 Duration: 52:58

In this episode of Industry Relations, Rob and Greg examine CoStar's recent announcement that Homes.com will boost listings banned on Zillow. They discuss whether this strategy is aimed at consumers or brokers, and whether it signals a broader battle for power in the real estate portal space. They also explore the potential implications of a proposed Illinois bill that would require public listing access by law, and debate what government involvement could mean for MLSs, agents, and listing distribution.

 

Watch us on YouTube!

 

Links:

Homes.com will 'boost' listings that are banned on Zillow: Florance

Don't Bring a Knife to a Gun Fight

 

Key Takeaways

 

  • Homes.com vs. Zillow – Discussion of CoStar's strategy to position Homes.com as a portal that accepts listings excluded by Zillow and what it means for brokers.

  • Do Consumers Use Multiple Portals? – Rob explores whether buyers actually use more than one or two listing sites, and what that means for listing visibility.

  • Government Involvement in Listing Policy – Analysis of an Illinois bill proposing mandatory public access for listings and the role of Zillow and NAHREP in backing it.

  • Public Utility Debate for MLSs – Exploration of whether MLSs could be redefined as public utilities under new regulations.

  • Housing Affordability and Political Risks – Rob and Greg discuss how affordability pressures and political narratives could shift public perception of agents, landlords, and listing control.

  • Shifting to a Buyer's Market – Discussion of early signs that certain areas are flipping to buyer-favorable conditions and how that could affect pocket listings and strategy.

 


Connect with Rob and Greg

Rob's Website https://notoriousrob.substack.com/

Greg's Website https://www.vendoralley.com/about-2/

Our Sponsors:

Cotality https://www.cotality.com/

Notorious VIP https://notoriousrob.substack.com

The Giant Steps Job Board https://vendoralley.jobboard.io/

 

Production and Editing Services by Sunbound Studios 


Industry Relations is a weekly conversation hosted by Rob Hahn, also known as The Notorious ROB, and Greg Robertson. It operates at a unique crossroads, examining where the business of real estate collides with and is reshaped by new technology. This isn't a surface-level tech review; the discussion comes from an insider's perspective, built on years of direct experience within the field. Each episode delves into the practical implications of software platforms, shifting market data, and emerging business models that are actively changing how properties are bought, sold, and managed. The hosts analyze trends, debate strategies, and often challenge conventional wisdom, providing a nuanced look at the forces driving change. Listening to this podcast offers a deeper understanding of the operational and entrepreneurial challenges faced by professionals navigating this evolving landscape. You'll hear specific case studies, evaluations of new tools, and forward-looking predictions about what's next for the industry. The tone is direct and informed, reflecting the hosts' deep background, making it essential for anyone invested in the future of real estate as a business. Tune in for thoughtful, weekly analysis that goes beyond the headlines.
Author: Language: English Episodes: 100

Industry Relations
Podcast Episodes
Organized Real Estate's Head Spinning Week [not-audio_url] [/not-audio_url]

Duration: 53:18
In this episode of Industry Relations, Rob and Greg break down three major real estate bombshells—the rumored Compass acquisition of Berkshire Hathaway HomeServices (BHHS), the Redfin-Rocket merger, and the potential sha…
More questions than answers [not-audio_url] [/not-audio_url]

Duration: 1:04:04
In this episode of Industry Relations, Rob and Greg tackle three major industry shake-ups: Gary Keller selling a stake in Keller Williams, REX losing its lawsuit against NAR and Zillow, and the launch of a new NAR altern…
The Duel over Dual Agency [not-audio_url] [/not-audio_url]

Duration: 54:22
In this episode of Industry Relations, Rob and Greg dive into the controversy surrounding dual agency, private networks, and the MLS's role in protecting small brokers. They break down the industry's long-standing accept…
Let Freedom Ring! [not-audio_url] [/not-audio_url]

Duration: 57:48
In this episode of Industry Relations, Rob and Greg break down the latest in the ongoing battle over NAR's three-way agreement and how Phoenix Realtors' recent compromise with NAR might reshape the industry. They explore…
Live from the Virtual MLS Summit its Rob and Greg! [not-audio_url] [/not-audio_url]

Duration: 38:49
Overview In this special live episode of Industry Relations, Rob and Greg broadcast from the Virtual MLS Summit, where they tackle one of the biggest questions in real estate today: What does "cooperation" mean in a post…
What to do about Zombies [not-audio_url] [/not-audio_url]

Duration: 58:41
In this episode of Industry Relations, Rob and Greg dive into one of the most heated debates yet—was NAR's fight for survival a necessary battle, or did it do more harm than good? They analyze the fallout from the settle…
MLS Reset Recap [not-audio_url] [/not-audio_url]

Duration: 56:23
In this episode of Industry Relations, Rob and Greg recap Greg's recent MLS Reset conference and dive into key industry insights. They discuss governance reform, competition between MLSs, data sharing agreements, and bol…
It ain't over yet [not-audio_url] [/not-audio_url]

Duration: 46:16
In this episode of Industry Relations, Rob and Greg navigate the fallout from key legal decisions and the broader implications for the real estate industry. They analyze the Supreme Court's denial of NAR's cert petition,…
I Can't Make You Love Me [not-audio_url] [/not-audio_url]

Duration: 1:00:27
In this thought-provoking episode of Industry Relations, Rob and Greg explore the seismic changes shaking up the real estate world as Phoenix Realtors challenge the NAR three-way agreement. They delve into the implicatio…
Rob and Greg look ahead to 2025 [not-audio_url] [/not-audio_url]

Duration: 1:01:13
In this final episode of the year, Rob and Greg deliver their predictions for 2025, exploring how the real estate industry will evolve. They tackle everything from transaction volumes and mortgage rates to the fate of ML…