There and back again, the IDX debate continues.

There and back again, the IDX debate continues.

Author: Rob Hahn and Greg Robertson May 27, 2026 Duration: 1:07:04

The Industry Relations Podcast is now available on your favorite podcast player!

Overview

Rob and Greg dive into a major discussion about IDX, MLS rules, private listings, and whether MLSs should still control listing distribution in 2026. Using a Twitter exchange with Michael Wurzer as the jumping-off point, they unpack the history of VOWs, syndication, Zillow's rise, and whether the industry is still operating on outdated internet-era assumptions.

Key Takeaways

  • Michael Wurzer's IDX question leads into a larger conversation about MLS governance.
  • Greg argues MLSs could handle private listings with simple status changes.
  • Rob argues IDX was never intended to become the industry's primary listing distribution system.
  • The history of ListHub, Realtor.com, Zillow, and syndication reshaping the industry is revisited.
  • Rob proposes MLSs focus only on cooperation while brokers control distribution themselves.
  • Greg pushes back on whether replacing IDX is actually simpler than adapting it.

Links

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Industry Relations is a weekly conversation hosted by Rob Hahn, also known as The Notorious ROB, and Greg Robertson. It operates at a unique crossroads, examining where the business of real estate collides with and is reshaped by new technology. This isn't a surface-level tech review; the discussion comes from an insider's perspective, built on years of direct experience within the field. Each episode delves into the practical implications of software platforms, shifting market data, and emerging business models that are actively changing how properties are bought, sold, and managed. The hosts analyze trends, debate strategies, and often challenge conventional wisdom, providing a nuanced look at the forces driving change. Listening to this podcast offers a deeper understanding of the operational and entrepreneurial challenges faced by professionals navigating this evolving landscape. You'll hear specific case studies, evaluations of new tools, and forward-looking predictions about what's next for the industry. The tone is direct and informed, reflecting the hosts' deep background, making it essential for anyone invested in the future of real estate as a business. Tune in for thoughtful, weekly analysis that goes beyond the headlines.
Author: Language: English Episodes: 100

Industry Relations
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