Who's Your Daddy?

Who's Your Daddy?

Author: Rob Hahn and Greg Robertson April 16, 2025 Duration: 1:09:00

In this episode of Industry Relations, Rob and Greg react to Zillow's announcement that listings violating the Clear Cooperation Policy (CCP) will no longer be allowed on its platform. They discuss how this move could impact private exclusives, delayed marketing strategies, and the role of major brokerages like Compass and eXp. They also explore how this policy could affect MLS governance and whether Zillow's position signals a shift in industry power.

Key Takeaways

  • Zillow's CCP Policy Enforcement – Listings that violate CCP by being publicly marketed before entering the MLS will be banned from Zillow.

  • Impact on Compass's Strategy – The change could limit Compass's three-phase marketing model and influence future iterations.

  • eXp's Public Support – Zillow's announcement included backing from eXp, raising questions about why other brokerages didn't join.

  • MLS Power and Governance – Discussion on how Zillow's move challenges the authority of MLSs that have their own coming soon policies.

  • Consumer Impact and Transparency – Debate over how the policy affects sellers, buyers, and the perceived openness of the listing marketplace.


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Production and Editing Services by Sunbound Studios


Industry Relations is a weekly conversation hosted by Rob Hahn, also known as The Notorious ROB, and Greg Robertson. It operates at a unique crossroads, examining where the business of real estate collides with and is reshaped by new technology. This isn't a surface-level tech review; the discussion comes from an insider's perspective, built on years of direct experience within the field. Each episode delves into the practical implications of software platforms, shifting market data, and emerging business models that are actively changing how properties are bought, sold, and managed. The hosts analyze trends, debate strategies, and often challenge conventional wisdom, providing a nuanced look at the forces driving change. Listening to this podcast offers a deeper understanding of the operational and entrepreneurial challenges faced by professionals navigating this evolving landscape. You'll hear specific case studies, evaluations of new tools, and forward-looking predictions about what's next for the industry. The tone is direct and informed, reflecting the hosts' deep background, making it essential for anyone invested in the future of real estate as a business. Tune in for thoughtful, weekly analysis that goes beyond the headlines.
Author: Language: English Episodes: 100

Industry Relations
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