Selling: How You STOP Feeling Salesy When You START Focusing On Service [SOLO SESH]

Selling: How You STOP Feeling Salesy When You START Focusing On Service [SOLO SESH]

Author: Howie Chan, Influence Strategist @ The Behavioring Company February 25, 2025 Duration: 11:30
How Can I help you? In this episode of the Legend Effect Podcast, host Howie Chan is going solo. In a new series of short episodes - Solo Sesh (sessions), he is bringing you the best strategies and ideas from scientific studies and the legends among us so you can live your version of legendary. He teaches you  how to reframe sales as a process of service and why that shift isn't just empowering, it's transformative for both you and your clients. That’s why the discussion emphasizes that selling isn’t about you, it’s about the person you’re trying to help.  Howie provides 4 different things you can do to reframe selling in your business, as well as examples of how he and others he knows put this new selling mindset into practice. Episode Breakdown: 02:09 When selling felt like an uphill battle to Howie 03:15 How Howie started to shake things up and approach selling differently 04:47 Flipping the script on selling 06:42 #1 Start with service, not sales  07:11 #2 Ask hard questions 07:48 #3 Empower the client to decide 08:37 #4  Celebrate the process, not just the outcome 09:30 Embrace the service mindset From Me: Website LinkedIn Instagram If you want to know more about the logo designer I mentioned, catch up with episode 13 of the podcast: Brand and Identity: Boost your CREATIVITY and Become IRREPLACEABLE with Logo Designer Legend James Martin. Want to master your mindset? Enroll in my 7-day Mindset Mastery: For Corporate Dropouts Turned Business Owners email course. Legendary Quotes: “ My internal dialogue often sounded like this. ‘I don't want to bother them.’, ‘What if I come across as desperate?’, ‘I'm really not here to sell, I'm here to help.’ Here's the irony. That mindset wasn't helping anyone. Least of all, the people I wanted to serve.” – Howie Chan “ Your job is not to convince [your potential clients]. It is to illuminate the information at hand for them to make that decision. [Even if]  sometimes the best solution isn't working with you.” – Howie Chan “Think of this as a long-term game, building relationships, building trust with every person that you speak to. And over time, like I said, those relationships can turn into referrals, collaborations, partnerships, or just opportunities you didn't anticipate.” – Howie Chan It’s time to turn up the volume on life, make your mark, and live your legend. 🤘🏽 Join Legend Letters: The free newsletter helping thousands of business owners influence human behavior (and look like a legend) using brand psychology. Follow, subscribe, and don’t forget to leave a rating and review! Hosted on Ausha. See ausha.co/privacy-policy for more information.

Howie Chan hosts Influence Anyone, a conversation that digs into the practical mechanics of persuasion and personal change. Rather than abstract theory, this podcast focuses on applied influence psychology, translating research and real-world experience into actionable strategies. Episodes feature dialogues with leading experts and practitioners, dissecting the subtle psychological forces that shape both internal motivation and external agreement. You’ll hear discussions on mastering your own mindset and habits alongside concrete methods for branding, storytelling, and negotiation. The aim is to move from insight to implementation, turning behavioral science into reliable playbooks for leadership and persuasion. Covering intersections of science, business, marketing, and social dynamics, the podcast provides a nuanced look at how influence operates in various arenas of life. Listeners gain a deeper understanding of the principles that drive decision-making, equipping them to navigate professional challenges and personal goals with greater clarity. The tone is exploratory and detailed, prioritizing depth over quick fixes. By examining the hidden architecture of influence, Howie Chan creates a resource for anyone looking to understand the why behind effective action and communication. This is a place where academic findings meet street-level practice, all dedicated to creating more meaningful and effective outcomes.
Author: Language: English Episodes: 77

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