Ben & Jerry on Fighting Injustice with a Spoon Full of Sugar

Ben & Jerry on Fighting Injustice with a Spoon Full of Sugar

Author: Damian Bradfield March 10, 2021 Duration: 33:57

In the season kick-off, Damian talks to Ben Cohen and Jerry Greenfield, the co-founders of Ben & Jerry’s, about the company's founding principles and keeping its mission on course as one of the world's most recognised ice cream brands. The pioneers of responsible business share why the social mission should never be a ‘job done.’ Whether partnering with local businesses or taking fierce action against police brutality, the duo’s campaigning zeal is still as bright as ever.


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Hosted by Damian Bradfield, Influence with Damian Bradfield is a podcast that digs into the real-world mechanics of impact, moving beyond abstract theory to examine how sway is built and exercised across business, marketing, and the visual arts. Each conversation is a journey down unexpected avenues, where Damian engages with brilliant minds shaping contemporary culture. Listeners will hear candid discussions that dissect what actually makes great art resonate, unpack the tangible thrill and consequence of creative risk, and explore how influence can be channeled as a genuine force for social good. This isn't about celebrity; it's a focused exploration of the voices and methods currently defining our creative landscape, offering insights for anyone curious about the intersection of authority, artistry, and ethical action. The podcast provides a unique blend of practical business perspective and deep artistic inquiry, all through the central lens of purposeful influence.
Author: Language: English Episodes: 43

Influence with Damian Bradfield
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