How To Make Money as an LTK Creator | Reesa Lake Interview  @Shop_LTK  [Creator Currency Ep. 15]

How To Make Money as an LTK Creator | Reesa Lake Interview @Shop_LTK [Creator Currency Ep. 15]

Author: Sidewalker Daily July 1, 2025 Duration: 43:31
In this conversation, Nina and Reesa Lake discuss the evolution of the creator economy, the importance of community engagement, and the innovative features of LTK that empower creators. Reesa shares her extensive experience in the influencer space, emphasizing the significance of building trust with audiences and adapting to algorithm changes. They explore monetization strategies available on LTK, highlighting the platform's role in helping creators achieve financial success without relying solely on brand deals. In this conversation, Reesa Lake discusses the importance of authenticity in content creation, the workings of LTK's algorithm, and how creators can humanize their brands. She emphasizes the role of talent management, negotiation strategies for brand deals, and current trends in the creator economy. Reesa also shares valuable advice for emerging creators, highlighting the significance of community and consistency in building a successful influencer business.

You Can Follow LTK and Reesa Here:

LTK Website: https://www.shopltk.com/
LTK App: https://apps.apple.com/us/app/ltk-watch-creators-near-you/id1154027990

Instagram: @shop.ltk (https://www.instagram.com/shop.ltk/)
TikTok: @shop.ltk (https://www.tiktok.com/@shop.ltk)

Reesa’s Instagram: @reesalake (https://www.instagram.com/reesalake/)

About Sidewalker Daily:

Sidewalker Daily is your go-to resource for Creators and Influencers who want to land paid brand deals, make money doing what they love, and build a successful business with the right tools and strategies.

🤩 Need Help With Your Creator Business? Speak with Our Success Manager: https://calendly.com/sidewalkerdailyteam/discovery
💻 Free Brand Deals Training: https://sidewalkerdaily.com/brand-deals-training/
🌟 Best-Selling Pitching to Brands Mastercourse: https://sidewalkerdaily.com/ptbm/


how to work with brands, how to pitch to brands, monetization strategies for creators, LTK tips for influencers, influencer negotiation tips, how to charge as a creator, influencer community building, creator economy trends, algorithm tips for content creators, how to grow on LTK, influencer marketing tips, making money as an influencer, LTK monetization, influencer business tips, pitching brands as a microinfluencer, LTK, algorithm changes, creator tools, brand partnerships, brand deals for influencers, LTK affiliate program , LTK shop, apply for brand deals, websites for brand deals, brand deals for small creators


This episode can also been seen on YouTube: https://youtu.be/8wM0Vk-QKeA

Ever wondered what really happens behind the perfectly curated feeds and brand deals? Influencer Confidential pulls back the curtain on the business of influence. Hosted by the team at Sidewalker Daily, a consulting agency with a unique dual perspective, this podcast goes beyond the surface. Each episode draws from direct experience working with both creators and the brands that hire them, offering a rare, balanced look at the mechanics of this modern industry. You’ll hear unfiltered conversations about the strategies, negotiations, and often unspoken challenges that define success and failure online. It’s about the practical realities-from crafting a sustainable career as a creator to understanding how companies navigate influencer marketing campaigns. The goal is to foster genuine transparency, replacing hype with actionable insight. Tune in for a candid exploration of what it truly takes to build, manage, and leverage influence in a crowded digital landscape. This isn't just theory; it's grounded in the day-to-day work of an agency operating on both sides of the equation. Find Influencer Confidential wherever you get your podcasts.
Author: Language: English Episodes: 100

Influencer Confidential
Podcast Episodes
How To Get Booked On Podcasts As A Guest #294 [not-audio_url] [/not-audio_url]

Duration: 13:41
One of the most overlooked growth strategies as a creator or business owner is getting booked on podcasts.In this episode, I’m breaking down exactly how to pitch yourself as a podcast guest - so you can grow your audienc…
Creator Pitching Strategy: Beyond Brand Deals #292 [not-audio_url] [/not-audio_url]

Duration: 12:38
If you think pitching is just about brand deal… then this episode is going to change how you see your entire business!Because the truth is: most creators are pitching in the smallest way possible and pitching is actually…
Where To Find UGC & Paid Creator Jobs (It's Not What You Think) #289 [not-audio_url] [/not-audio_url]

Duration: 10:00
If you're trying to land UGC brand deals or paid creator opportunities, you can’t just sit around waiting for brands to magically show up in your inbox. You have to go find them!In this episode, I’m sharing some of my fa…
If You Make $50k As A Creator Watch This #288 [not-audio_url] [/not-audio_url]

Duration: 8:48
There’s a big difference between making money as a creator… and building a sustainable, scalable creator business.And once you hit that $50K mark, the strategy, mindset, and legal + financial structure need to shift - fa…
What Brands Will and Will Not Pay Creators For #287 [not-audio_url] [/not-audio_url]

Duration: 14:14
I’ve been on both sides of the creator economy - I’ve managed influencer budgets on the brand side and I’ve helped creators negotiate paid partnerships from the creator side. In this episode, I’m breaking down what brand…
Why Pitching Outside Your Niche Gets Creators Paid #286 [not-audio_url] [/not-audio_url]

Duration: 11:48
Think you can only pitch brands in your niche? Think again!Limiting your pitches to one category might be the very thing capping your income as a creator.In this episode, I’m sharing why pitching outside your niche can a…