Sweetgreen's Ripple Fries Flop & Struggles
Sweetgreens Ripple Fries flop and supply chain struggles: A rough year for the salad chain
The podcast episode delves into Sweetgreens missteps, including the unsuccessful launch of Ripple Fries and supply chain issues that led to a significant drop in market value. The companys decision to shift to conventional ingredients and hire new executives from Chipotle is discussed, along with their plans to add wraps, improve menu testing, and slow expansion. Despite these changes, same-store sales are projected to drop eight percent this year.
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