Recent Developments on Sponsored Display (June 14, 2024)

Recent Developments on Sponsored Display (June 14, 2024)

Author: It's Always Day One June 14, 2024 Duration: 11:23
Join us in this episode as we dive into the latest advancements in Sponsored Display advertising.Tune in for more updates and insights from georges.blog.RESOURCESRead our News Feed.Book an Amazon Advertising audit.Follow me on Twitter.Amazon design examples.Follow our team.$85 to $117k in 45 days. 2-minute breakdown of what we did.Message George.

George Reid spent years inside Amazon, learning the company's unique culture and operations from the ground up. Now, as a consultant, he applies that insider knowledge to help brands navigate the vast and often confusing marketplace. In his It's Always Day One podcast, he draws on that dual perspective, creating conversations that feel less like formal interviews and more like practical strategy sessions. Each episode brings together a thoughtful mix of voices: seasoned consultants who've solved complex problems, successful brand owners who've built their sales from scratch, agency experts, and current Amazon employees. They all gather around a central idea: that the most critical progress often comes from revisiting the basics. The discussions focus on those fundamental, sometimes overlooked questions that can redefine an approach to selling on the platform. You'll hear specific tactics, candid stories about what worked and what didn't, and actionable advice distilled from real-world experience. This isn't about abstract theory; it's a direct line to the nuanced thinking required to build and sustain a thriving Amazon business. The podcast's title reflects a core Amazon principle-maintaining a first-day mentality of innovation and urgency-and every conversation is designed to help you apply that relentless focus to your own venture. Tune in for a consistently detailed and grounded look at the ever-evolving landscape of e-commerce.
Author: Language: en-gb Episodes: 100

It's Always Day One
Podcast Episodes
Amazon Community Updates (August 13, 2024) [not-audio_url] [/not-audio_url]

Duration: 4:11
In this episode of Amazon Community Updates, we cover key developments as of August 13, 2024. Including effective ROAS strategies, new inventory evaluation options, and the latest on Amazon’s AI-driven shopping technolog…
Important Update on the Bullet Points (Aug 12, 2024 [not-audio_url] [/not-audio_url]

Duration: 7:27
In this episode, we dive deep into the latest updates for bullet points and generative text.RESOURCESRead our News Feed.Book an Amazon Advertising audit.Follow me on Twitter.Amazon design examples.Follow our team.$85 to…
Amazon Community Updates (August 8, 2024) [not-audio_url] [/not-audio_url]

Duration: 5:13
In this episode of Amazon Community Updates, we cover crucial new tools and strategies for sellers, account managers, and brands. Highlights include Amazon's new performance anomaly detection tool, a shift in focus from…
Amazon Week 32 - 2024 [not-audio_url] [/not-audio_url]

Duration: 6:22
Welcome to the Amazon Weekly Update Podcast! In this episode, we dive into Week 32 of 2024, featuring key insights, updates, and strategies for thriving on Amazon.Case Study Highlights:Advertising Revenue Boost: Learn ho…
Amazon Community Updates (July 4, 2024) [not-audio_url] [/not-audio_url]

Duration: 3:17
In this episode, we delve into the most recent and exciting developments from Amazon. Discover the enhancements to Brand Tailored Promotions, allowing you to target high-intent customers post-Prime Day. Learn about Alexa…
VCPM: Understanding the True Cost Behind the Numbers (July 1, 2024) [not-audio_url] [/not-audio_url]

Duration: 11:15
In this episode, we dive deep into the world of vCPM (viewable Cost Per Thousand impressions) and uncover why these numbers can be misleading if you don’t understand the attribution model behind them. Join us as we break…
Important Metrics that are Commonly Overlooked (June 24, 2024) [not-audio_url] [/not-audio_url]

Duration: 10:30
In this episode, we dive into the critical metrics that are often overlooked but can significantly impact your account success. Discover the hidden gems in your data that you may be missing out on and learn how to levera…
Sponsored Display Videos for Amazon: A Comprehensive Guide [not-audio_url] [/not-audio_url]

Duration: 4:00
In this episode, we dive into the power of Sponsored Display Videos for Amazon sellers. We explore how these visually engaging ads can transform your advertising strategy. Learn about the key features, including targeted…
Amazon Community Updates (June 18, 2024) [not-audio_url] [/not-audio_url]

Duration: 3:32
In this episode, we cover new strategies for advertising non-Amazon products, alternatives to testimonial images, boosting Amazon Posts, ad performance after restocks, fixing broad match issues, using sensory words in de…