186: How to create a group offer in one day

186: How to create a group offer in one day

Author: The Two Lauras May 5, 2026 Duration: 15:24

Feel like your income is stuck in the retainer trap? Yeah, we've all been there – counting on those few long-term clients to pay the bills, and then having the panicky sweats when you realise your income is capped and your financial security is hanging on a handful of clients who could leave at any time.

Let's change that, shall we? 😉

In this episode, we're chatting about:

• Why the offer triangle is a game-changer for your business

• How to quickly find ideas for group offers

• A simple process to create sales pages and automations in minutes

Jump straight to it...

[00:00] Why the retainer trap is riskier than you think

[02:00] What exactly is the offer triangle?

[04:00] Group offer ideas

[09:00] Create an interactive tool in 25 minutes

[12:00] How to quickly set up sales pages and automations

[13:00] Why this approach protects you from client loss

Join the membership

The membership is where freelance social media managers learn to build flexible, profitable offers and expert systems. You get monthly expert training, coaching from us, a community of hundreds of SMMs, and full access to our Hubsy software to manage your invoicing, social media and email marketing, create websites, sales pages and more, all in one place.

Less than £3 a day for annual members. Check out all the details to join here.

Connect with us

If this episode has resonated or inspired you, take a screenshot and tag us in your stories @thetwolauras!

We would love to continue the conversation with you, so come and chat with us on your preferred platform by searching for @thetwolauras.


Navigating the freelance world as a social media manager comes with unique challenges and opportunities, and JFDI with The Two Lauras is built specifically for that journey. Hosted by The Two Lauras, this podcast dives into the real, unfiltered experience of building a sustainable business in the social media sector. Each episode feels like a candid conversation with colleagues who have been there, offering practical advice drawn from their own successes and stumbles. You’ll hear them break down current marketing trends not as distant concepts, but as actionable strategies you can adapt for your own clients. They openly share how they structure their operations, manage client relationships, and tackle the constant push to grow, all with a focus on cutting through the noise to what actually works. This isn't about theory; it's about the tangible steps you can take to strengthen your freelance foundation. Tuning into this podcast provides both a roadmap and a sense of community, reminding you that the questions on your mind are likely the same ones being discussed in real time. For those looking to move beyond inspiration and into implementation, The Two Lauras offer a grounded, honest perspective that makes the complex feel achievable.
Author: Language: English Episodes: 50

JFDI — The Show for Freelance Social Media Managers
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