Agency Month w/Joe Saroufim from Kimmelot - Just Shoot It 527

Agency Month w/Joe Saroufim from Kimmelot - Just Shoot It 527

Author: Filmmakers Matt Enlow & Oren Kaplan May 14, 2026 Duration: 1:16:01

As a Creative Director at Kimmelot Labs, Joe Saroufim has worked with Janusz Kaminski and Matt Oren chat with him about the role of a Creative Director in maintaining the voice of the brand while pushing creative boundaries.

Joe talks about his background at film school and how working at an agency taught him to alter his writing to be more modular. Today, he thinks more about how the right combination of words can facilitate a cut down from 30-seconds, to 15-seconds and all the other formats where an ad must play. And Matt and Oren talk about how the art of modular writing makes seeing a oner in a commercial that much more delightful, because the artistry to make it happen the right way, with sign off from multiple stakeholders, is ever more complex.

Ultimately Joe explains it's about earning the trust of clients. Learning how to hear their vision, and to help them see possibilities they may not have imagined.

Help Matts' film: https://wefunder.com/badfeeling

Help our Patreon! https://www.patreon.com/JustShootItPod

Matt's Endorsement: The Alpine Slide at Big Bear

Oren's Endorsement: Grannick's Bitter Apple Taste Deterrent soray to keep dogs from chewing furniture. https://www.amazon.com/Grannicks-Bitter-Apple-Taste-Deterrent/dp/B001CCNG88

Right angele screwdrivers

Joe's Endorsement: Skaf's L:ebanese restaurants https://www.skafslebanesecuisine.com/

Tizz tangerine soda https://drinktizz.com/products/tangerine-fizz


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Behind every film you've ever loved is a collection of hard-won lessons, creative struggles, and moments of pure luck. Just Shoot It: A Podcast about Filmmaking, Screenwriting and Directing pulls back the curtain on that process. Hosted by working directors Matt Enlow and Oren Kaplan, this podcast operates like a long-form conversation between peers, delving into the granular details of building a life behind the camera. Each episode features an interview with a filmmaker, but the focus is less on promoting projects and more on dissecting the craft. You'll hear directors, writers, cinematographers, and other artists break down their approach to story development, the visual language of a scene, working with actors, and the practical realities of navigating a career. The discussion is grounded in the hosts' own experiences, making the advice tangible and the pitfalls relatable. This isn't abstract theory; it's a field guide compiled from the trenches. Whether you're an aspiring director, a seasoned screenwriter, or simply fascinated by how movies are truly made, this podcast offers an honest, unvarnished look at the art, business, and relentless problem-solving that defines filmmaking. Tune in for a masterclass that feels like a coffee shop chat, where the goal is to demystify the journey from script to screen.
Author: Language: English Episodes: 100

Just Shoot It: A Podcast about Filmmaking, Screenwriting and Directing
Podcast Episodes
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