“Soccer matches are poorly designed experiments — you don’t necessarily find out which team was better. But any soccer fan will tell you that. Oftentimes, the better team does not win.” — Nick Greene, via a NASA scientist
On June 11, the World Cup comes to North America. Fifty-six years ago, I watched the searing injustice of Johann Cruyff’s Holland getting robbed in the 1974 final by Germany. Today I talk with someone who explains how this kind of injustice is built into the game’s DNA. Nick Greene — long-suffering Newcastle United fan and author of How to Watch Basketball Like a Genius — has a new book, How to Watch Soccer Like a Genius, which tells us what architects, stuntwomen, paleoanthropologists and computer scientists tell us about the beautiful game.
What they tell us is that the game isn’t fair. One NASA scientist tells Greene that soccer is a “poorly designed experiment” because the low-scoring nature of the game means results don’t reliably identify the better team. Thus the dark fate of the free-scoring, brilliantly inventive Hungarians in 1954 and the Dutch in 1974. So if you want to watch the World Cup like a genius, don’t expect the best team to win the tournament. Which may explain why Greene suspects that England — where the pain of World Cup injustice is a national fetish — will win in 2026. On penalties probably. Arsenal style. After 120 minutes of goalless football.
Five Takeaways
• Soccer Is a Poorly Designed Experiment: A NASA scientist published a peer-reviewed paper concluding that soccer is a “poorly designed experiment” — the low number of goals means results don’t reliably identify the better team. Greene’s observation: any soccer fan could have told him that, and saved the journal space. But this is also what makes the game what it is. Unlike basketball’s seven-game playoff series — which gives the best team enough chances to emerge on top — a single World Cup match, in a single-elimination tournament, means one error can have outsized consequences. The imperfect and the human are inseparable.
• Justice Has Nothing to Do With It: The 1974 Dutch vs 2004 Greece: Andrew’s most painful memory: the 1974 World Cup final, where the magnificent Dutch side led by Cruyff was beaten by the Germans. The Dutch didn’t win, but they are remembered as one of the greatest teams in history. The 2004 Greek side, which won Euro 2004 by parking the bus and grinding nil-nil victories, actually won — and are remembered as a fluke. The lesson Greene draws: the shared understanding built into soccer watching is that winning is only one metric, and often not the most important one. It is an imperfect and profoundly human enterprise.
• How to Appreciate Defense: The cliché American complaint about soccer is the low scoring. Greene’s response: this is partly a failure to appreciate defense, which in soccer can look like the absence of good offense. He discusses Italy’s history of outstanding defensive play — the Catenaccio system, Paolo Maldini, Beckenbauer — and the intelligence required to prevent goals. Andrew’s contribution: his wife, who watches American football, taught him that defense is where the sophistication lives. The same is true of soccer. The genius watcher watches the defenders.
• VAR: Too Much, Going in the Right Direction: Greene’s measured verdict on VAR — video assistant refereeing. His worst case: when it ruins a goal celebration. The player scores, the crowd erupts, the flag goes up, three minutes of review, okay everyone start celebrating again. That destroys the cathartic moment that makes soccer’s rare goals so electrifying. His prediction: VAR will evolve toward the coach’s challenge model used in American football and basketball — a limited number of challenges per half, preserving the flow of the game while correcting the worst errors. It’s relatively young. It’ll be futted and fidgeted with.
• Don’t Bet On It. Watch the Game: Greene’s best advice for American newcomers to soccer. Not about tactics, not about history. Betting on soccer is a mug’s game — partly because results don’t reliably reflect the better team (the NASA paper again), and partly because talking about your bets is the least interesting conversation you can have about sport. His prediction for the tournament: England. Reasoning: Harry Kane is playing. Andrew’s reaction: Kane is a Spurs man, so reluctant endorsement. But please, Nick. Don’t.
About the Guest
Nick Greene is a contributing writer at Slate and the author of How to Watch Soccer Like a Genius: What Architects, Stuntwomen, Paleoanthropologists, and Computer Scientists Reveal About the World’s Game (Abrams Press, May 12, 2026) and How to Watch Basketball Like a Genius (Abrams Press, 2021). His work has appeared in the Washington Post, Chicago Magazine, and elsewhere. He is a Newcastle United fan and lives in Berkeley, California.
References:
• How to Watch Soccer Like a Genius by Nick Greene (Abrams Press, May 12, 2026).
• Simon Kuper, Going to the Match — referenced in the introduction as a recent KOA episode on nine consecutive World Cups.
• Franklin Foer, How Soccer Explains the World — referenced as the prior KOA World Cup episode.
• David Winner, Brilliant Orange: The Neurotic Genius of Dutch Soccer — blurbed the book; relevant to the 1974 Dutch discussion.
About Keen On America
Nobody asks more awkward questions than the Anglo-American writer and filmmaker Andrew Keen. In Keen On America, Andrew brings his pointed Transatlantic wit to making sense of the United States — hosting daily interviews about the history and future of this now venerable Republic. With nearly 2,900 episodes since the show launched on TechCrunch in 2010, Keen On America is the most prolific intellectual interview show in the history of podcasting.
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