113: Best of LYPP 2025: Amanda Karlstad’s Million-Dollar Private Podcast Funnel

113: Best of LYPP 2025: Amanda Karlstad’s Million-Dollar Private Podcast Funnel

Author: Lindsay and Nora, Co-founders of Hello Audio December 22, 2025 Duration: 58:11

In this episode, we explore Amanda Karlstad's proven private podcast strategy that has generated approximately one million dollars in revenue over three years. As a master business coach who works with established coaches looking to scale, Amanda shares how she transformed her webinar content into an intimate audio experience that converts at 15-20% (compared to typical 3% funnel conversions). Discover her approach to creating exclusive content, building authentic connections, and why she's made zero changes to her funnel since launch.

  

Topics Covered

  • How Amanda discovered private podcasts through Emily Hirsch
  • Converting webinar content into a three-part private podcast series
  • The psychology of exclusivity in private podcast marketing
  • Building a comprehensive funnel with email sequences, text messaging, and downloadable resources
  • Creating urgency through tuition incentives for quick action-takers
  • The intimacy factor that makes private podcasts feel like gifts rather than sales pitches
  • Why she's made zero changes to her funnel in three years


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For creators, coaches, and consultants, the landscape of digital content is constantly shifting, demanding new ways to build genuine connection. Launch Your Private Podcast explores one of the most effective yet underutilized tools for exactly that: creating a private, members-only audio feed for your community or customers. Hosted by Lindsay and Nora, the co-founders of Hello Audio, conversations here move beyond theory into the tangible steps of planning, recording, and launching a successful private channel. You’ll hear them discuss how to choose the right content for a subscriber audience, navigate the technical setup without getting overwhelmed, and leverage this intimate format to deepen engagement and provide exceptional value. This isn't about broadcasting to the masses; it's about cultivating a dedicated space where your most important work can be shared and discussed. Each episode is designed to break down the process, offering actionable advice drawn from their direct experience in building the Hello Audio platform. If you've considered using audio to deliver courses, community updates, or exclusive insights in a more personal way, this podcast provides the roadmap. Lindsay and Nora blend strategic thinking with practical tips, ensuring you finish an episode with a clear idea of what to do next. Tune in to transform how you connect with your audience, turning listeners into a committed inner circle.
Author: Language: English Episodes: 100

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