DON'T run Facebook ads until you listen to this episode (S5E124)

DON'T run Facebook ads until you listen to this episode (S5E124)

Author: Autumn Witt Boyd | Go-To Lawyer for Online Entrepreneurs February 3, 2020 Duration: 22:03

Facebook ads can seem like a mystery - it's no wonder there are people who have made a whole career out of helping others set up ads that work.

Whether you're a seasoned social media ad user, or you're just starting to think about using them, you know ads can be a powerful tool to help move the needle when it comes to driving traffic, generating leads, and making sales.

But ads often get rejected… repeatedly. And for different reasons than you might think. So, what do you need to know before you run that ad so you can avoid any potential problems?

In this episode, we'll cover:

  • How your ad's copy or images may not be the reason it keeps getting rejected
  • The essential elements you need on the landing page your ad leads to
  • The potentially tricky business of using other people's content in connection with your ad

BONUS: From today's episode, you now know you need a Privacy Policy on your website or landing page, but what other documents to you need to include? Head to www.awbfirm.com/podcast124 to download our free website documents checklist to make sure your website or landing page isn't missing anything that might cause your ad to be rejected. 

Resources:

FB Ads Policies: https://www.facebook.com/policies/ads/

FB Community standards: https://www.facebook.com/communitystandards/

Get a Privacy Policy (and other website documents) in the AWB Firm Contract Template store: www.awbfirm.com/contract-templates

This podcast is information, not legal advice specific to your situation.

If you're so in love with your course, product, or business name that you're ready to say "I do", it's probably time to register your trademark. The AWB Firm can help! Clients love our seamless process and flat-fee pricing (i.e., no surprise bills for you!). If you're ready to learn more or get started, visit www.awbfirm.com/trademark-copyright.


Navigating the legal landscape of an online business often feels like deciphering a foreign language. Legal Road Map®: copyright, trademark and business law info for online entrepreneurs translates that complex language into actionable advice you can use right away. Hosted by Autumn Witt Boyd, a practicing attorney who focuses specifically on creative and digital businesses, this podcast serves as a reliable guide through the common yet confusing legal questions entrepreneurs face daily. Each episode tackles practical topics, from the essential contracts you need to protect your work and client relationships to understanding the real purpose behind website policies like terms of service and privacy notices. You’ll hear clear explanations on how copyright and trademark law applies to your original content, branding, and products, helping you secure your intellectual property without unnecessary jargon. Think of it as a regular consultation with a trusted expert, designed to demystify the law so you can make informed decisions and focus on growing your venture with greater confidence and security. Tune in for straightforward conversations that replace legal anxiety with a practical plan, making this podcast an invaluable resource for any entrepreneur building a business in the digital space.
Author: Language: English Episodes: 100

Legal Road Map®: copyright, trademark and business law info for online entrepreneurs
Podcast Episodes
Legal for course creators - payment plan problems (S4E89) [not-audio_url] [/not-audio_url]

Duration: 34:01
If you sell an online course, digital product, or do business online, you may offer payment plans to your customers. But what do you do when the customer stops paying? In this episode you'll learn: If it's possible to to…
Legal for course creators: Student problems  (S4E87) [not-audio_url] [/not-audio_url]

Duration: 40:56
If you are providing an online course or digital products to students, members, or customers, you're bound to come across a few tricky situations sooner or later. But are you doing all you can on the front end to prevent…
Legal for course creators: Terms of Use with your students (S4E85) [not-audio_url] [/not-audio_url]

Duration: 33:41
Terms of Use, Terms of Service… whatever you call it, you might not think of it as a contract, but it is – and an important one at that! This week's solo episode is all about this critical contract between you and your c…
Course creator interview: Jaclyn Mellone on contracts (S4E84) [not-audio_url] [/not-audio_url]

Duration: 35:52
Go-to gal Jaclyn Mellone joins Autumn on the podcast to talk about the importance of contracts and her atypical path to running a successful online business. In this episode, you'll learn: Why new practices, without doin…
Legal for course creators: Privacy Policies & GDPR (S4E83) [not-audio_url] [/not-audio_url]

Duration: 37:32
If you're running an online business, it's highly likely that you're collecting some form of personal information from your website visitors. But do your visitors know what happens to their data once they've given it to…
Legal for course creators: Website legal musts (S4E81) [not-audio_url] [/not-audio_url]

Duration: 27:31
Your website is the front door to your amazing online course. But if you don't include the right legal documents on your site, it's like leaving your door wide open. In this episode, you'll learn: Which documents are req…