How to safeguard your online course (S5E159)

How to safeguard your online course (S5E159)

Author: Autumn Witt Boyd | Go-To Lawyer for Online Entrepreneurs October 5, 2020 Duration: 25:57

Online courses are quickly becoming one of the most popular points of entry to the online world. They can cover nearly any topic and the online format makes them accessible to a broader audience. 

Online courses can be a lot of work to put together with many moving parts ranging from copywriting to video editing, which is all the more reason you want to be sure you put the proper legal protections in place.

In this episode, we'll cover:

  • How to safeguard your business against chargebacks or refund requests
  • How to be sure using social proof (testimonials) from your raving fans won't land you in legal hot water
  • Why you should use Terms & Conditions for your online course website (even if not required by law)
  • What you need to know about intellectual property ownership when you work with independent contractors who may create graphics, copy, etc., for your course
  • The tricky business of using affiliates to promote your course, plus how you can make things a little less risky for your course business
  • Why it's so important to make sure no one else is already using the name you choose for your course
  • The differences between ™, ®, and © and where you may want to start using them in your course

BONUS: If you're starting something new, or this episode has spotlighted areas of your business that have you worried, now is a great time to make sure your business is in good shape legally. Download our free legal checklist to make sure your business has a strong legal foundation at www.awbfirm.com/podcast159!

Resources mentioned in this episode:

Episode 90 of Legal Road Map® podcast:  https://awbfirm.com/podcast90

Your Legal Course - FREE masterclass:  https://awbfirm.com/course

Online Course Creator bundle:  https://awbfirm.com/collections/all/products/online-course-creator-bundle

GDPR-compliant Privacy Policy template:  https://awbfirm.com/collections/all/products/website-privacy-policy-for-u-s-businesses-gdpr-compliant

Terms & Conditions contract template:  https://awbfirm.com/collections/all/products/website-terms-conditions-of-use-with-disclosure-policy

Episode 71 of Legal Road Map® podcast: https://awbfirm.com/podcast71

 

This podcast is information, not legal advice specific to your situation.


Navigating the legal landscape of an online business often feels like deciphering a foreign language. Legal Road Map®: copyright, trademark and business law info for online entrepreneurs translates that complex language into actionable advice you can use right away. Hosted by Autumn Witt Boyd, a practicing attorney who focuses specifically on creative and digital businesses, this podcast serves as a reliable guide through the common yet confusing legal questions entrepreneurs face daily. Each episode tackles practical topics, from the essential contracts you need to protect your work and client relationships to understanding the real purpose behind website policies like terms of service and privacy notices. You’ll hear clear explanations on how copyright and trademark law applies to your original content, branding, and products, helping you secure your intellectual property without unnecessary jargon. Think of it as a regular consultation with a trusted expert, designed to demystify the law so you can make informed decisions and focus on growing your venture with greater confidence and security. Tune in for straightforward conversations that replace legal anxiety with a practical plan, making this podcast an invaluable resource for any entrepreneur building a business in the digital space.
Author: Language: English Episodes: 100

Legal Road Map®: copyright, trademark and business law info for online entrepreneurs
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