Is your business course-ready? (S5E128)

Is your business course-ready? (S5E128)

Author: Autumn Witt Boyd | Go-To Lawyer for Online Entrepreneurs March 2, 2020 Duration: 23:42

It seems like everyone is adding a digital course to their arsenal of offerings these days. With tools like plug-and-play platforms and even courses on how to create your course, it's easier than ever to start earning serious income from these popular products.

But what about the legal side of digital courses? In the rush to get your course up and running, it may be the last thing on your mind, but not taking the time to put even the most basic legal protections in place can create some real nightmares for you later on.

In this episode, we'll cover:

  • One thing you must have on your website if you're collecting any type of personal data from visitors (hello, newsletter sign ups and opt-in forms!)
  • Why Terms and Conditions are an especially good idea to include on your website if you're looking to add a digital course to your offerings
  • When not including disclosures on your website can land you in a lot of trouble
  • How having a client contract (Terms of Use) with your course students can provide a tremendous amount of protection for you (even if it's not required by law)
  • The refund/chargeback/payment plan nightmares you can avoid in your Terms of Use
  • Why having a proven result from working with your 1:1 clients is the secret ingredient for big success with your digital course
  • Autumn's top questions to ask your ideal clients before you create your course

BONUS: Are you stuck trying to Google the answers to what you need and what's just a good idea to have legally to launch your online course? Head to www.awbfirm.com/podcast128 to get free access to my masterclass The 3 Legal Protections Your Course Business Is Probably Missing to make sure your online business is digital course-ready. 

Resources:

Legal Road Map® Episode 126: www.awbfirm.com/podcast126

Amy Porterfield's Digital Course Academy: https://help.amyporterfield.com/article/67-dca-details

This podcast is information, not legal advice specific to your situation.

If you're so in love with your course, product, or business name that you're ready to say "I do", it's probably time to register your trademark. The AWB Firm can help! Clients love our seamless process and flat-fee pricing (i.e., no surprise bills for you!). If you're ready to learn more or get started, visit www.awbfirm.com/trademark-copyright.


Navigating the legal landscape of an online business often feels like deciphering a foreign language. Legal Road Map®: copyright, trademark and business law info for online entrepreneurs translates that complex language into actionable advice you can use right away. Hosted by Autumn Witt Boyd, a practicing attorney who focuses specifically on creative and digital businesses, this podcast serves as a reliable guide through the common yet confusing legal questions entrepreneurs face daily. Each episode tackles practical topics, from the essential contracts you need to protect your work and client relationships to understanding the real purpose behind website policies like terms of service and privacy notices. You’ll hear clear explanations on how copyright and trademark law applies to your original content, branding, and products, helping you secure your intellectual property without unnecessary jargon. Think of it as a regular consultation with a trusted expert, designed to demystify the law so you can make informed decisions and focus on growing your venture with greater confidence and security. Tune in for straightforward conversations that replace legal anxiety with a practical plan, making this podcast an invaluable resource for any entrepreneur building a business in the digital space.
Author: Language: English Episodes: 100

Legal Road Map®: copyright, trademark and business law info for online entrepreneurs
Podcast Episodes
Can your words get you sued? (Copywriters - must listen!) (S5E151) [not-audio_url] [/not-audio_url]

Duration: 31:47
The words you write help business owners sell their products or services like hotcakes. Word of mouth is starting to do its thing and you've got a waitlist of people dying to have you write copy for their emails, sales p…
Disrupting ecommerce with Vivian Kaye (S5E150) [not-audio_url] [/not-audio_url]

Duration: 48:22
Ecommerce can be intimidating to a lot of entrepreneurs, because they have misconceptions about needing tons of startup capital or product to get started (myself included!). But ecommerce business owner and business coac…
Is your online store legal? (S5E149) [not-audio_url] [/not-audio_url]

Duration: 28:36
Ecommerce is booming, with more brick-and-mortar stores taking their products online. And while there are tons of online store platforms that make the transition to online selling easier than ever, there are many pitfall…
Preparing for Brené Brown with Braid Creative (S5E148) [not-audio_url] [/not-audio_url]

Duration: 1:00:55
Signature offers, growing a team, landing big clients, proprietary methods, taking care of legal, and more. This interview with Kathleen Shannon and Tara Street of Braid Creative will give you a behind-the-scenes peek in…
Your contracts WON'T WORK without this one simple thing (S5E146) [not-audio_url] [/not-audio_url]

Duration: 20:15
The only thing worse than not protecting your business at all is putting legal protections in place -- but not following through so that they're actually effective. You probably know by now that I think contracts are the…
The quickest way to lose your house because of your business (S5E145) [not-audio_url] [/not-audio_url]

Duration: 34:08
As much as we don't want to think about things going wrong in our business, calculating risk is part of being a responsible business owner. So how can you set up your business when you're just getting started to make sur…
The BIG costs of building your team the wrong way (S5E144) [not-audio_url] [/not-audio_url]

Duration: 29:03
For many business owners, arriving at the point of needing to hire someone because you have more work than you can handle is an absolute dream come true. But loose hiring practices can lead you to make some extremely cos…
Being anti-racist in your business with Erica Courdae (S5E143) [not-audio_url] [/not-audio_url]

Duration: 59:22
The online space is its own unique ecosystem - no other industry does things quite the way we do them here. And never has that been more evident than over the last weeks and days as we have seen the outcry about the deat…
Are you ready to scale? with Lisa Princic (S5E142) [not-audio_url] [/not-audio_url]

Duration: 44:05
You've started your business, created your products, and maybe even made a few sales. Think you're ready to scale? Not so fast… Messaging and marketing expert Lisa Princic joins the podcast to talk about the importance o…