Is your online course draining your business, or a profit generator? (S5E129)

Is your online course draining your business, or a profit generator? (S5E129)

Author: Autumn Witt Boyd | Go-To Lawyer for Online Entrepreneurs March 9, 2020 Duration: 27:45

Putting together an online course is a huge undertaking. There are so many moving parts - writing copy, sourcing or creating images/video, making sure your tech is working, marketing + sales, and more. I'm tired just thinking about it! 

If you're not careful, all of those pieces can take you away from the parts of your business that are making you money now, and you'll start out at a deficit before your course even launches. So what can you do to ensure your online course enables you to create more income, instead of draining the success you have already created?

In this episode, we'll cover:

  • How paying commission to your affiliates can still help you exponentially increase your overall sales - and profit!
  • The importance of using an affiliate agreement with all affiliates
  • How outsourcing certain parts of creating your online course can actually end up saving you money in the long run
  • Why it's so critical to always use a contract when hiring an independent contractor
  • Autumn's tips to keep making sales of your course, even when you're not launching

BONUS: Are you stuck Googling the answers to what you need legally, and what's just a good idea to have, before launching your online course? Head to www.awbfirm.com/podcast128 to get free access to my masterclass The 3 Legal Protections Your Course Business Is Probably Missing to make sure your online business is digital course-ready. 

Resources:

Micro Famous, Matt Johnson: https://www.amazon.com/MicroFamous-Become-Famously-Influential-People-ebook/dp/B084ZGWVHJ/ref=sr_1_1?keywords=how+to+become+microfamous&qid=1582889149&sr=8-1

AWB Firm Contract Template Store: www.awbfirm.com/contract-templates

This podcast is information, not legal advice specific to your situation.

Worried about the legal blindspots that may be lurking in your business? The AWB Firm can help! We start every VIP Day with a Legal Road Map® session, but you can schedule this session separate from a VIP Day too. One of our experienced attorneys will take a one-hour deep-dive into your business and provide you with a report of recommended steps personalized for your business. And you'll be confident you're not missing anything essential now, and you'll learn what you might need to do later. For more info or to book your Legal Road Map® session, visit https://awbfirm.com/legal-road-map-session


Navigating the legal landscape of an online business often feels like deciphering a foreign language. Legal Road Map®: copyright, trademark and business law info for online entrepreneurs translates that complex language into actionable advice you can use right away. Hosted by Autumn Witt Boyd, a practicing attorney who focuses specifically on creative and digital businesses, this podcast serves as a reliable guide through the common yet confusing legal questions entrepreneurs face daily. Each episode tackles practical topics, from the essential contracts you need to protect your work and client relationships to understanding the real purpose behind website policies like terms of service and privacy notices. You’ll hear clear explanations on how copyright and trademark law applies to your original content, branding, and products, helping you secure your intellectual property without unnecessary jargon. Think of it as a regular consultation with a trusted expert, designed to demystify the law so you can make informed decisions and focus on growing your venture with greater confidence and security. Tune in for straightforward conversations that replace legal anxiety with a practical plan, making this podcast an invaluable resource for any entrepreneur building a business in the digital space.
Author: Language: English Episodes: 100

Legal Road Map®: copyright, trademark and business law info for online entrepreneurs
Podcast Episodes
Legal for course creators - payment plan problems (S4E89) [not-audio_url] [/not-audio_url]

Duration: 34:01
If you sell an online course, digital product, or do business online, you may offer payment plans to your customers. But what do you do when the customer stops paying? In this episode you'll learn: If it's possible to to…
Legal for course creators: Student problems  (S4E87) [not-audio_url] [/not-audio_url]

Duration: 40:56
If you are providing an online course or digital products to students, members, or customers, you're bound to come across a few tricky situations sooner or later. But are you doing all you can on the front end to prevent…
Legal for course creators: Terms of Use with your students (S4E85) [not-audio_url] [/not-audio_url]

Duration: 33:41
Terms of Use, Terms of Service… whatever you call it, you might not think of it as a contract, but it is – and an important one at that! This week's solo episode is all about this critical contract between you and your c…
Course creator interview: Jaclyn Mellone on contracts (S4E84) [not-audio_url] [/not-audio_url]

Duration: 35:52
Go-to gal Jaclyn Mellone joins Autumn on the podcast to talk about the importance of contracts and her atypical path to running a successful online business. In this episode, you'll learn: Why new practices, without doin…
Legal for course creators: Privacy Policies & GDPR (S4E83) [not-audio_url] [/not-audio_url]

Duration: 37:32
If you're running an online business, it's highly likely that you're collecting some form of personal information from your website visitors. But do your visitors know what happens to their data once they've given it to…
Legal for course creators: Website legal musts (S4E81) [not-audio_url] [/not-audio_url]

Duration: 27:31
Your website is the front door to your amazing online course. But if you don't include the right legal documents on your site, it's like leaving your door wide open. In this episode, you'll learn: Which documents are req…