Ep. 103 The WINNING Facebook Ad Testing Process - Part 2 - Hooks

Ep. 103 The WINNING Facebook Ad Testing Process - Part 2 - Hooks

Author: Nick Boddington April 21, 2023 Duration: 23:56
Welcome back to Part 2 of Nick's discussion of the Winning Facebook Ad Testing Process! Following on from the introduction in Part 1, now we dive deeper into an important aspect of ad testing: your hooks. Nick explains why testing different hooks via audience traffic is so vital to your ad campaigns and will save you time and money. Testing hooks and headlines allows you to scrap the ads that aren't working and progress with effective ads that have been proven to engage your target audience....

Ever feel like Facebook's advertising platform is a maze where everyone else seems to have a map? Lets Run Facebook Ads: The Podcast is your guide through that complexity, hosted by Nick Boddington. This isn't about vague theories or fleeting trends; it's a practical, hands-on resource for business owners, entrepreneurs, and marketers who need real results. Nick draws directly from his daily work, breaking down the specific tactics and strategies he uses to grow client accounts. You'll hear detailed discussions on crafting effective ad creatives, building conversion funnels that actually work, and understanding the platform's nuances to make your budget count. Each episode focuses on actionable advice, from foundational setup for beginners to advanced optimisation techniques for seasoned advertisers. The goal is straightforward: to help you move from uncertainty to confidence, turning Facebook's vast reach into measurable growth for your business. Tune in for a clear, no-fluff conversation that treats advertising as the essential business skill it truly is.
Author: Language: en-gb Episodes: 100

Lets Run Facebook Ads: The Podcast
Podcast Episodes
How To 10x Your Facebook Ads [not-audio_url] [/not-audio_url]

Duration: 14:46
In this episode, we explore the challenges and strategies around running successful Facebook ads. Learn how to craft powerful hooks, use text overlays effectively, and optimise your ad performance to stay ahead. If you'r…
This Facebook Ads Audience Tactic Still Works! [not-audio_url] [/not-audio_url]

Duration: 15:44
In this episode, we dive deep into the world of audience targeting for Meta ads. From the confusion around whether to go broad, use interest groups, or trust Meta’s Advantage Plus, this episode explores real-world exampl…
Test These New Settings on Your Facebook Ads! [not-audio_url] [/not-audio_url]

Duration: 17:23
In today's episode, Nick is joined by friend and business partner James to discuss some new updates that have hit Facebook Ads Manager. These new options are worth testing out on your ad campaigns across Meta, especially…
Are Your Facebook Leads Accurate? Here's Why Not! [not-audio_url] [/not-audio_url]

Duration: 16:25
In this episode, I tackle the issues with Facebook's in-platform lead forms, particularly the problem of fake or outdated prefilled information. I share recent client struggles, low conversion rates, and how bots are imp…
How Much Creative Do I Need For My Facebook Ads? [not-audio_url] [/not-audio_url]

Duration: 14:13
Are you struggling managing your comments? Rupert is here to help hide negative comments and uses AI to help create responses. Try Rupert FREE for 14 days by visiting Rupert.digital and use code 'nickb'. Picture this: yo…
Ep 130 - What To Do Now Facebook Took Away Dynamic Creative [not-audio_url] [/not-audio_url]

Duration: 13:15
Facebook as a platform is changing constantly, even more so recently. Every week there seems to be new changes which can make it hard to know what to do and what not to do. One of the recent changes is the move away from…
Ep 129 - Greg Landon on Improving Your Traffic Conversion [not-audio_url] [/not-audio_url]

Duration: 40:24
Today on the podcast, Nick is joined by Greg Landon (Head of Marketing at Leadoo) and this episode they are discussing conversions. Leadoo specialise in improving website conversions not traffic and how more personalised…
Ep 128 - Why 'The Ads Clinic' Might Be Perfect For Your Business [not-audio_url] [/not-audio_url]

Duration: 24:15
Many business owners will look to an agency once they feel they have reached a ceiling in what they can achieve alone. However, many may not be as ready for an agency partnership as they think they are and, as a result,…
Ep 127 - How to Effectively Scale Your Ads [not-audio_url] [/not-audio_url]

Duration: 35:07
In today's episode, Nick and James sit down to discuss how best to scale your Meta Ads. While this may sound straight forward, many people can run into issues such as creative fatigue and diminishing results. This can be…
Ep 126 - Why Your Funnels Aren't Performing [not-audio_url] [/not-audio_url]

Duration: 18:27
You might have the perfect content and copy going out to the right audience but, for some reason, your ad will still fail to convert customers. Why does this happen? And what can we do about it? In today's episode, Nick…