LUYC 117: The Peer-Driven Secret to Supercharging Your Business with Ken Wallace

LUYC 117: The Peer-Driven Secret to Supercharging Your Business with Ken Wallace

Author: Janelle Allen: Learning Designer, Online Course Coach, and Entrepreneur December 4, 2019 Duration: 46:15
What’s up everyone! I am joined today by Ken Wallace, online course creator and the brain behind MastermindJam. He’s here to share how he created MastermindJam and discuss the value of peer-led mastermind groups. Mastermind groups help you to have another set of eyes on the problems about your business. The idea for MastermindJam came after Ken joined the the 2015 MicroConf. After some some customer feedback and a few tweaks in pricing, Ken created MastermindJam in 2019. MastermindJam is a platform that helps people find a peer-driven mastermind group or create a new group from scratch without having to waste time cobbling together a bunch of different software. With MastermindJam, entrepreneurs can now easily join a business mastermind that can help them supercharge their business growth and move their business forward. Tune in to hear Ken’s take on value-based pricing, the benefit of peer-led versus guru-led communities, and the story behind MastermindJam. Episode Quotes "Always price based on the value of what it is you are bringing." "Mastermind can mean a lot of things to a lot of people, so you have to get clear on what you need." "As a course creator, it is important to get a feel for your customer - who they are and what they're struggling with." Listen to Learn 01:24 - Getting to know Ken Wallace, Rapid 5 Questions 03:36 - Value-based pricing 08:57 - Building the mastermind group business 21:53 - What is a mastermind group and why it is beneficial? 25:05 - Guru-Driven Masterminds and Peer-Led Mastermind 31:01 - Importance of visibility and matching in mastermind groups 42:03 - Exciting things coming up from Ken Connect with Ken Check out MastermindJam Follow Ken on Twitter! Looking for the Transcript? Episode 117 Grab the bonus segment! Learn how to find the right community to supercharge your growth and get some practical tips for creating a mastermind of your own. Grab it here: https://get.zencourses.co/extra

Behind every successful online course is a story, and Level Up Your Course Podcast with Janelle Allen: Create Online Courses that Change Lives is where those stories are told. Host Janelle Allen, a Learning Designer and Online Course Coach with nearly a decade of experience as an Instructional Design consultant, goes beyond surface-level advice. In each episode, she sits down with entrepreneurs who have actually built impactful learning experiences, delving into the real journeys-the breakthroughs, the unexpected hurdles, and the lessons learned the hard way. This isn't just about inspiration; it's a practical resource. Janelle systematically unpacks her own proven strategies for designing courses that truly stick, building a sustainable business around them, and creating material that genuinely transforms students' lives. Tuning into this podcast feels like having a direct, honest conversation with a trusted mentor who has been in the trenches. You'll gather actionable insights on moving from idea to launch, structuring content for better learning outcomes, and establishing your own authority in a crowded market. If you're looking to create something that is both profitable and meaningful, this is the space for you.
Author: Language: English Episodes: 100

Level Up Your Course Podcast with Janelle Allen: Create Online Courses that Change Lives
Podcast Episodes
LUYC 088: Sean McCabe on How to Supercharge Your Writing [not-audio_url] [/not-audio_url]

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LUYC 087: Saying “Yes!” to Success with Tiffany Han [not-audio_url] [/not-audio_url]

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LUYC 086: Helping Freelancers Feast with Jason Resnick [not-audio_url] [/not-audio_url]

Duration: 39:54
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LUYC 085: Why You Need to Do Customer Discovery with Katelyn Bourgoin [not-audio_url] [/not-audio_url]

Duration: 48:05
Hello everybody! Joining me today is Katelyn Bourgoin – growth strategist and consultant. She is here to share her journey and the story behind her Customer Discovery Training course. Customer discovery is figuring out i…
LUYC 084: Dorie Clark on How to Create Content Quickly [not-audio_url] [/not-audio_url]

Duration: 42:29
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LUYC 083: Social Media for Course Creators with Andrea Jones [not-audio_url] [/not-audio_url]

Duration: 37:44
Hello everybody! Joining us today is Andrea Jones. Andrea is a social media strategist and course creator. Being a social media enthusiast, she understood the power of social media in adding value to businesses. Her cour…
LUYC 082: Michael Knouse on How to Catalyze Your Business Growth [not-audio_url] [/not-audio_url]

Duration: 45:40
What’s up everyone! Today my guest is Michael Knouse, a business coach and strategist. Having personally experienced the impact of coaching, Michael transitioned from a corporate career into becoming a business coach for…
LUYC 081: A Conversation with One of My Students, Ryan Clover-Owens [not-audio_url] [/not-audio_url]

Duration: 52:53
Hello everybody! Joining us today is Ryan Clover-Owens – librarian, web designer and course creator. Ryan is a student in my new group program, Finish Your Damn Course. This episode was super fun to create. Ryan and I ch…
LUYC 080: Xayli Barclay on How to Get Started with Video and YouTube [not-audio_url] [/not-audio_url]

Duration: 34:54
What’s up everyone! Today, I am joined by Xayli Barclay, video content strategist and course creator. Xayli discovered the power of video through her work as clothing designer and beauty blogger. After getting many quest…