ZCS 045: Paul Jarvis on How to Automate Your Course and Business with Mailchimp

ZCS 045: Paul Jarvis on How to Automate Your Course and Business with Mailchimp

Author: Janelle Allen: Learning Designer, Online Course Coach, and Entrepreneur February 16, 2017 Duration: 48:51
Welcome to episode 045 of The Zen Courses Show! My guest for this episode is the amazing Paul Jarvis, designer, course creator, and founder of ofCourseBooks. Paul was one of the first guests on the show. He’s back this week to share what he’s been working on and his Mailchimp course, Chimp Essentials. If you want to take Mailchimp to the next level while saving money **and** learn about marketing automation, this episode is for you. Ready? **In This Episode, You'll Learn:** - What Paul’s been up to as a course creator for the past year - Why he created a course on Mailchimp when there are other email solutions out there - How to make Mailchimp work like ConvertKit…and save money - Why Paul chose an open and close cart structure for his course launch - Why short videos work great for technical topics - What marketing automation is and how it works in Mailchimp - How Paul uses drip content in his course to increase activity - The 3 ways Paul uses student feedback - How to beta test your course: content, testimonials, support requests **References and Tools Mentioned:** - [Chimp Essentials](https://chimpessentials.com/chimp/124/?campaign=zcs) Learn how to make Mailchimp do everything ConvertKit does and more - [WP Complete](https://wordpress.org/plugins/wpcomplete/) - WordPress Plugin to track student progress in your course **Thanks for Listening!** If you enjoyed this episode, please consider leaving an honest review for The Zen Courses Show on iTunes! Ratings and reviews boost ratings & help new listeners find the show. I read every review and I'd love to read yours. Click here to leave a review. And, finally, don’t forget to subscribe to the show on iTunes to get automatic updates. If you have an Android phone, you can subscribe on Stitcher. Lastly, I want to say THANK YOU to Paul for sharing his story with us on The Zen Courses Show!

Behind every successful online course is a story, and Level Up Your Course Podcast with Janelle Allen: Create Online Courses that Change Lives is where those stories are told. Host Janelle Allen, a Learning Designer and Online Course Coach with nearly a decade of experience as an Instructional Design consultant, goes beyond surface-level advice. In each episode, she sits down with entrepreneurs who have actually built impactful learning experiences, delving into the real journeys-the breakthroughs, the unexpected hurdles, and the lessons learned the hard way. This isn't just about inspiration; it's a practical resource. Janelle systematically unpacks her own proven strategies for designing courses that truly stick, building a sustainable business around them, and creating material that genuinely transforms students' lives. Tuning into this podcast feels like having a direct, honest conversation with a trusted mentor who has been in the trenches. You'll gather actionable insights on moving from idea to launch, structuring content for better learning outcomes, and establishing your own authority in a crowded market. If you're looking to create something that is both profitable and meaningful, this is the space for you.
Author: Language: English Episodes: 100

Level Up Your Course Podcast with Janelle Allen: Create Online Courses that Change Lives
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