#456 Jon Heck - Masterclass: Fat Loss Nutrition

#456 Jon Heck - Masterclass: Fat Loss Nutrition

Author: Andrew Coates March 31, 2026 Duration: 1:10:50

Jon Heck is a sought after strength and nutrition coach who’d previously worked for 9 years in Division 1 and NFL strength and conditioning.


Jon joins me with lessons and expertise in:


How to structure fat loss phases

Working with people seeking to lose substantial body fat

Why Jon always starts with strength training and step counts with fat loss

Can you hold the simultaneous goals of high performance and fat loss

Why Jon believes “Almost everyone should go through a true hard fat loss diet once in their life” and what it teaches you

Why should you get really lean before trying to put on a lot of muscle

How to approach people who are deconditioned and present as “skinny fat”

How to reverse diet and why it helps post fat loss phase

Thoughts on incorporating GLP-1 agonist drugs for fat loss

Is someone better off using GLP-1 agonist drugs for significant fat loss even if they haven’t begun to strength train

Jon’s experience gaining 55 pounds of mass in 18 weeks

And much more


Instagram: @what_the_heck71


CHAPTERS


01:12 Leaving Football Behind

03:35 Fat Loss Basics

06:48 Big Weight Loss Clients

10:58 Tracking App Break

12:02 Performance While Cutting

16:30 When Athletes Should Cut

20:25 In Season Weight Loss

22:46 Stress Eating Archetypes

23:37 Fueling Without Fat Gain

26:14 Hard Diet Lessons

31:51 Lean Before Gaining

35:39 Why Cut Before Bulking

36:03 Reverse Diet Basics

39:34 Avoiding Post Diet Rebound

41:26 Reverse Diet Nuance

43:36 Skinny Fat Strategy

47:36 Training Drives Results

48:28 GLP1 Drugs Done Right

54:26 Who Needs Muscle Focus

56:53 Meal Prep Sponsor Break

57:58 8000 Calorie Bulk

01:02:04 Feeling Heavy vs Lean

01:04:08 Strength Sports Bodyfat

01:06:43 Athlete Specific Targets

01:08:53 Where to Follow Jon


SUPPORT THE SHOW


If this episode helped you better understand fat loss, you can support the show by:


• Subscribing and checking out more episodes

• Sharing it on social media (tag me — I’ll respond)

• Sending it to someone working toward fat loss


FOLLOW ANDREW COATES


Instagram: @andrewcoatesfitness

https://www.andrewcoatesfitness.com


PARTNERS AND RESOURCES


RP Strength App (use code COATESRP)

https://www.rpstrength.com/coates


Just Bite Me Meals (use code ANDREWCOATESFITNESS for 10% off)

https://justbitememeals.com


MacrosFirst – FREE Premium Trial

Download MacrosFirst and during setup select: ANDREW


KNKG Bags (15% off)

https://www.knkg.com/Andrew59676


Versa Gripps

https://www.versagripps.com/andrewcoates


TRAINHEROIC – FREE 90-Day Trial

https://www.trainheroic.com/liftfree


Reply to the email you receive (or email trials@trainheroic.com

) and let them know Andrew sent you


Andrew Coates hosts Lift Free And Diet Hard, a conversation grounded in the belief that strength and wellness are built on more than just routines. This podcast moves beyond quick fixes to examine the principles and personal stories that shape a sustainable, intentional life. You’ll hear from a variety of inspiring guests who share not only their expertise but also the real-world challenges and triumphs they’ve faced. The discussions naturally weave together the science of fitness with the practicalities of daily choices, offering a nuanced look at what it means to truly care for your physical and mental health. Each episode is designed to provide actionable insights you can use to navigate your own path, fostering resilience and confidence whether you're in the gym or the kitchen. By focusing on informed decision-making over dogma, the Lift Free And Diet Hard podcast becomes a resource for anyone looking to cut through the noise of wellness culture. Andrew facilitates these explorations with a focus on empowerment, ensuring every conversation adds a layer of understanding to the complex journey of building a strong, healthy life.
Author: Language: English Episodes: 50

Lift Free And Diet Hard with Andrew Coates
Podcast Episodes
#505 Elizabeth Ward & Hillary Wright - Menopause Nutrition [not-audio_url] [/not-audio_url]

Duration: 53:36
Elizabeth Ward and Hillary Wright are registered dietitians, authors of *The Menopause Diet Plan*, and together are known as The Menopause Dietitians.They join me to cut through the noise around menopause nutrition and e…
#504 Harley Pasternak - Diets and GLP-1 Use in Popular Culture [not-audio_url] [/not-audio_url]

Duration: 1:02:15
What happens when evidence-based nutrition collides with celebrity culture, fad diets, GLP-1 medications, and increasingly extreme body-image trends?Harley Pasternak is an internationally renowned trainer, author, educat…
#503 Kevin Carr - How to Train for Independent Aging [not-audio_url] [/not-audio_url]

Duration: 1:07:45
Kevin Carr is co-owner of several businesses and brands, including Mike Boyle Strength and Conditioning and Certified Functional Strength Coach, and author of the new book Prescribing Movement as Medicine.Kevin returns t…
#501 Stan Efferding - Nutrition for Muscle Growth [not-audio_url] [/not-audio_url]

Duration: 56:53
Stan Efferding is an icon of bodybuilding, powerlifting, and elite evidence-based coaching.Stan returns with his unique ability to interpret cutting-edge research and combine it with decades of real-world experience coac…
#500 Dr. Layne Norton - You Will Not Outwork Me [not-audio_url] [/not-audio_url]

Duration: 1:07:07
I’m honoured to celebrate episode #500 with Dr. Layne Norton as my guest.Layne is an icon of the fitness industry: a prolific educator, author, champion, world-record-holding powerlifter, and a major influence throughout…
#499 Dr. Sean Pastuch - Live More, Hurt Less [not-audio_url] [/not-audio_url]

Duration: 1:08:30
Dr. Sean Pastuch returns to share lessons from his career and his new book, Live More, Hurt Less.Sean joins me to discuss:• How he defines “Live More, Hurt Less”• What that philosophy looks like in real life• Why helping…