Why 21 Million: The Hitchhiker's Theory

Why 21 Million: The Hitchhiker's Theory

Author: Brian February 24, 2026 Duration: 16:27
21 million is what makes Bitcoin work — but where did the number come from? Satoshi was too methodical with everything else for us to assume it was arbitrary. In this episode of Love & Hard Money, Brian walks through why mathematical scarcity is different from every other kind of scarcity we've ever had, why our current payment system is essentially a leaky balloon with an evil clown airbrushed on it, and why the volatility you see in Bitcoin is caused by the exact same people who don't u...

Every week on Love & Hard Money, Brian Bundy guides a conversation that treats Bitcoin not as a speculative asset, but as a profound shift in how we think about value, trust, and responsibility. This isn't just market analysis; it's a deep exploration of sound money principles and the often-overlooked ethical dimensions of our financial systems. Brian, who founded Satoshi General, brings a grounded perspective for business leaders, CFOs, and entrepreneurs who are tired of the hype and seek a substantive framework. Episodes dig into monetary history to provide context, then connect those lessons to practical business strategy. You'll hear how a principled approach to Bitcoin can influence everything from treasury management to long-term planning. The podcast operates on the belief that understanding the technology requires an equal understanding of the ethical and economic philosophies behind it. So, if you're looking for a clear-eyed discussion that moves past price charts to examine the harder questions of integrity, sustainability, and strategic adoption in business, you'll find a valuable resource here. Tune in for thoughtful, weekly dives that connect theory to real-world application.
Author: Language: en-us Episodes: 14

Love & Hard Money
Podcast Episodes
Bonus Episode - A Rant on Money, Power and Bitcoin [not-audio_url] [/not-audio_url]

Duration: 8:08
This is a bonus episode. I went off script to highlight some of the evil that we are seeing in the world today and to offer a solution to help build a more beautiful and just future. If you like this format, let me know…
Hard Money & The Non-Aggression Principle [not-audio_url] [/not-audio_url]

Duration: 24:26
Most of us grew up hearing some version of "Do unto others as you would have them do unto you." But what if our entire monetary system is a systematic violation of this golden rule? In this episode, we explore how money…
Hard Money And The Costs Of War [not-audio_url] [/not-audio_url]

Duration: 14:35
Can hard money constrain governments' ability to finance unpopular wars? In this inaugural episode, we explore a provocative thesis: that money which can't be printed at will—whether gold or Bitcoin—creates democratic ac…