Nike Cuts 1400 Jobs, Focuses on Tech Hubs

Nike Cuts 1400 Jobs, Focuses on Tech Hubs

Author: The Daily News Now! April 24, 2026 Duration: 1:21

Nike announces job cuts, focusing on tech roles, to streamline operations and integrate supply chains, with a shift towards concentrating tech work in Beaverton, Oregon and Nike India Technology Center. Analysts view this as a sign of deeper issues, with Nike potentially overstaffed from past problem-solving efforts. This move follows previous job cuts and hints at more headcount adjustments, as Nike under CEO Elliott Hill aims to sharpen their edge and chase long-term growth.

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