Leslie Kerrigan | There's More Than One Right Way to Run a Business

Leslie Kerrigan | There's More Than One Right Way to Run a Business

Author: CEO and Founder of Sticky - Nate Grahek May 23, 2018 Duration: 42:34
When Leslie Kerrigan started photographing seniors ten years ago, it was a niche that nobody else in her area was focusing on. Today, that is not the case. The senior market has exploded and she has to stay on her toes to continue to be the most sought-after photographer in her area. How does she do it? In our conversation, Leslie, who is also the founder of Seniorologie shares some of her best tips for marketing and running a senior rep program. She also shares her thoughts on working from home versus having a studio, her favorite lens, and tips for partnering with local boutiques.

Nate Grahek has spent years building his own photography business and knows the unique challenges of turning a creative passion into a sustainable career. In Momentum | The marketing podcast for photographers, he moves beyond generic advice to focus on the specific marketing and business strategies that actually work for visual artists. Each conversation is a deep dive with successful photographers who have built their brands, not just their portfolios. You’ll hear frank discussions about client acquisition, pricing, systems that create freedom, and the mindset shifts required to grow. This isn't about abstract theory; it's about practical tactics you can apply directly to your own studio. As the CEO and Founder of Sticky, Nate brings an entrepreneur's perspective to every interview, ensuring the focus stays on actionable results. If you're ready to move from being busy to being strategically profitable, this podcast offers a steady source of clarity and direction. Tune in for honest stories and proven methods that help you build a photography business that supports the life you want to lead.
Author: Language: en-us Episodes: 28

Momentum | The marketing podcast for photographers
Podcast Episodes
Nathan Holritz | Be a Proactive, Not a Reactive Business Owner [not-audio_url] [/not-audio_url]

Duration: 48:06
Today, Nathan Holritz — the owner and CEO of Photographer's Edit and host of the photography podcast Bokeh — is on the show to share a little bit about his journey and why you need a Big Picture View to get the most out…
Dani Diamond | Treat Your Photography Business Like a Business [not-audio_url] [/not-audio_url]

Duration: 32:03
Dani Diamond, a NYC based fashion photographer and educator, is on the show today to talk about how he answers the question, "Should I become a portrait photographer?" His refreshingly honest response is not what you mig…
Bill Ramsey | Don't Be Afraid to Pick up the Phone [not-audio_url] [/not-audio_url]

Duration: 39:18
Professional photographer Bill Ramsey shares the simple marketing tactic that saved his business and shows that marketing doesn't have to be complicated.
Scott Wyden | The Importance of Having a Lead Generation Strategy [not-audio_url] [/not-audio_url]

Duration: 38:57
Today we have Scott Wyden on the show. Scott is the Chief Community Officer at Imagely and has been a professional portrait photographer for over 20 years. The industry has changed a lot in that time, and today Scott joi…
Tyann Marcink | Getting Started with Vacation Rental Photography [not-audio_url] [/not-audio_url]

Duration: 34:15
I'm excited to have Tyann Marcink back on the show today. It's been a while since we've talked and I'm excited for you to hear how her Vacation Rental Photography Business has grown and where it's taken her. Tyann is the…
Nina Larsen Reed | The Benefits of Having a Hyper-Niche [not-audio_url] [/not-audio_url]

Duration: 38:31
Earlier this year, I met Nina Larsen Reed at WPPI. I instantly liked her and new that I had to have her on the show. Nina is passionate about education, quotes the same books I do, and has only been a professional photog…