What does it actually take to sell BILLIONS of dollars in real estate?In this episode of Money Buys Happiness, we sit down with real estate veteran Mark Salerno to break down the reality of building a massive career in real estate, making money in one of the most competitive industries in the world, and why he believes the business is about to change dramatically.After more than 20 years in real estate and billions of dollars in sales, Mark has seen everything — million-dollar homes, $7 million deals, massive market swings, costly mistakes, struggling agents, and the rise of social media and AI.But his path to the top wasn’t overnight.Mark opens up about struggling to make his first sale, losing his father at a young age, building his reputation from the ground up, and the sacrifices it took to become one of the most successful names in his industry.In this episode, we discuss:• How Mark went from zero sales to BILLIONS in real estate• Why most real estate agents struggle to make money• Selling a $7 million home• The biggest mistakes realtors make• Why social media followers don’t always equal money• How Instagram completely changed the real estate industry• The truth about real estate commissions• Why one bad deal can destroy your reputation• Knowing when to walk away from a deal• Why emotions can cost you money• The future of real estate agents• How AI could completely transform the industry• Why Mark would “never hire” certain social media realtors• The problem with fake and AI-generated listing content• What’s really happening in the housing market• Why real estate investors are disappearing• Building trust, reputation and longevity in business• The sacrifices required to become successful• Money, family, fatherhood and what actually mattersWhether you’re interested in real estate investing, becoming a realtor, entrepreneurship, sales, business, making money, personal branding, social media marketing, artificial intelligence, luxury real estate, the housing market, wealth building, or what it takes to build a successful career from nothing, this episode is packed with lessons from someone who has spent decades actually doing it.Mark also explains why the next generation of real estate could look completely different — and why the agents who fail to provide real value may not survive what’s coming.This is the real story behind BILLIONS in real estate sales.Subscribe to Money Buys Happiness for more conversations with entrepreneurs, business owners, creators and people building extraordinary careers.Use code "MBH5" at Mintink for a special discount from the boys:https://www.mintink.ca/?utm_source=moneybuyshappiness&utm_medium=collabCheck out Mark:Instagram: https://www.instagram.com/salernorealestate/SHOP NEW MBH MERCH:https://mbhtv.com/collections/mbh-merchandiseSUBSCRIBE TO MBH SNAPCHAT: https://www.snapchat.com/@thembhpodcastSUBSCRIBE HERE: https://www.youtube.com/channel/UCcQijWgy0S1vyfPm_BhYNPwLISTEN ON:APPLE: https://podcasts.apple.com/ca/podcast/money-buys-happiness/id1513827461SPOTIFY: https://open.spotify.com/show/4DzyFZDvEHVT8ArGusePGs?si=38129137034440ecHOSTS INSTAGRAM:ERNESTO: https://www.instagram.com/Ernestogaita/ANTHONY: https://www.instagram.com/AnthonysorellaPODCAST: https://www.instagram.com/moneybuyshappiness
