How did a barber go from charging $20 for a haircut to building a massive personal brand with over 400,000 followers?In this episode of Money Buys Happiness, entrepreneur and celebrity barber Alexi Michael breaks down the reality behind growing an audience, building a business around your personal brand, and why reaching 400K followers left him feeling almost nothing.After leaving Toronto and moving to Miami alone, Alexi opens up about betting on himself, building a new network from scratch, charging clients up to $1,000 USD for a haircut, and why he believes personal branding is the key to creating leverage as an entrepreneur.In this episode, we discuss:The truth about reaching 400K followersWhy chasing followers can become addictiveBuilding a successful personal brand as an entrepreneurGoing from $20 to $1,000 haircutsLeaving Toronto and starting over in MiamiHow social media creates leverage in businessTurning a personal brand into multiple businessesHow barbers can build seven-figure businessesWhy successful entrepreneurs are never satisfiedNetworking with high-level people in MiamiThe importance of discipline, fitness and mindsetAlexi’s plan to build an empire beyond barberingIf you're interested in entrepreneurship, personal branding, social media growth, building an audience, business, barbering, content creation, making money online, Miami entrepreneurs, seven-figure businesses, self-made success, and the mindset of successful entrepreneurs, this episode is packed with lessons on what it actually takes to build a brand — and why reaching the numbers you once dreamed about might not feel the way you expected.Use code "MBH5" at Mintink for a special discount from the boys:https://www.mintink.ca/?utm_source=moneybuyshappiness&utm_medium=collabCheck out Alexi:
Alexi IG: https://www.instagram.com/aleximichael/ SHOP NEW MBH MERCH:https://mbhtv.com/collections/mbh-merchandiseSUBSCRIBE TO MBH SNAPCHAT: https://www.snapchat.com/@thembhpodcastSUBSCRIBE HERE: https://www.youtube.com/channel/UCcQijWgy0S1vyfPm_BhYNPwLISTEN ON:APPLE: https://podcasts.apple.com/ca/podcast/money-buys-happiness/id1513827461SPOTIFY: https://open.spotify.com/show/4DzyFZDvEHVT8ArGusePGs?si=38129137034440ecHOSTS INSTAGRAM:ERNESTO: https://www.instagram.com/Ernestogaita/ANTHONY: https://www.instagram.com/AnthonysorellaPODCAST: https://www.instagram.com/moneybuyshappiness
