Ep. 13 | How Motorsports Are Accelerating Product Development for Next-Gen Automotive Applications

Ep. 13 | How Motorsports Are Accelerating Product Development for Next-Gen Automotive Applications

Author: All About Circuits November 20, 2020 Duration: 1:29:01

In this keynote, Lucas and Bryn will engage in discussion with Dave Finch, engineer, New York Times bestselling author, and producer of the Moore's Lobby podcast on All About Circuits. The keynote session will be followed by a live Q&A with the audience.

 

About Lucas di Grassi

Born in Sao Paulo, Lucas di Grassi is one of developers of the highly successful, electric-powered Formula E. Lucas also is a member of the board and developer of Roborace, the racing series for electric cars run by artificial intelligence which is set to become the most efficient developing environment for connected AI-based technology. Recently, Lucas was announced as partner and ambassador for the Electric Scooter Championship (eSC), a new international series aimed to promote both competition and technology development for urban micro-mobility.

Di Grassi drew international attention when he drove a Formula E car on the North Pole ice cap to set an alert to global warming. In May 2018, Lucas was appointed ambassador for the United Nations Environment Program with the mission to increase awareness about poor urban air quality, which causes over 6 million premature deaths around the world.

Lucas is the most relevant driver of the FIA Formula E history having amassed the impressive sequence of three thirds and a second championship season places, plus the 2017 world title. Having previously competed in Formula One, di Grassi is again a title contender of FIA World Formula E Championship for the official Audi Sport Abt Schaeffler team.

 

About Bryn Balcombe

Bryn Balcombe is the Chief Strategy Officer for Roborace. He received his BEng in Mechanical Engineering and Vehicle Design from the University of Hertfordshire. Balcombe previously spent 16 years working with Formula One racing, architecting communication systems for vehicle-to-infrastructure connectivity, as well as implementing the Formula One Global Media Network. He has experience on projects ranging from circuit development to full tracking systems and automated vehicles.

Balcombe is the founder of ADA.ngo, a non-profit alliance developed to ensure the safe and ethical deployment of human-centric artificial intelligence in automotive applications to prevent road traffic injuries. ADA.ngo supports the use of motorsports as a means of accelerated R&D for automotive AI.

He additionally serves as the Chair of ITU Focus Group on AI for Autonomous and Assisted Driving for the International Telecommunication Union (ITU FG-AI4AD), where this focus group serves as a forum for international organizations such as governments and research institutions can collaborate to evaluate AI-assisted and automated vehicle safety. 


In the world of electronics, the real story is often found in the people who design, innovate, and push the boundaries of what's possible. Moore's Lobby: Where engineers talk all about circuits is a monthly podcast that goes beyond datasheets and schematics to explore the human element driving technological progress. Host Daniel Bogdanoff sits down with a diverse range of guests-from hands-on engineers and visionary technologists to the executives steering major organizations-for conversations that are as much about personal journey as technical achievement. Each episode delves into the practical engineering and the broader industry trends shaping our future, but always through the lens of the individual's experience. You'll hear firsthand accounts of breakthrough moments, the challenges of bringing complex ideas to life, and the philosophies that guide leaders in this demanding field. This podcast from All About Circuits connects a global community of professionals who share a deep curiosity for how things work and who makes them work. It’s a space for nuanced discussion that aims to inform, inspire, and provide genuine insight into the circuit-driven world we inhabit. The dialogue here is for those who appreciate the substance behind the innovation, offering a blend of technical depth and narrative that you can naturally integrate into your own perspective.
Author: Language: English Episodes: 100

Moore's Lobby: Where engineers talk all about circuits
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