#24 Gretchen Powers - Senior Director, Marketing and Member Experience @ CRN | CRN, Probiotics, and Supplement OWL

#24 Gretchen Powers - Senior Director, Marketing and Member Experience @ CRN | CRN, Probiotics, and Supplement OWL

Author: Stratum Nutrition May 26, 2021 Duration: 25:48
In this episode, we had the privilege of hosting Gretchen Powers, Senior Director of Marketing and Member Experience at the Council for Responsible Nutrition (CRN). CRN's mission is to sustain and enhance a climate for their members to responsibly develop, manufacture, and market dietary supplements, functional food, and their nutritional ingredients. Gretchen shares the depth of responsibility this industry has and what CRN is doing to help maintain its integrity and reputation. Trust us whe...

For professionals navigating the complex world of natural health products, Natural Health Products: Ingredients for Success serves as an essential audio resource. Brought to you by Stratum Nutrition, this podcast digs into the real-world challenges and opportunities facing brands in the dietary supplement, functional food, and nutraceutical spaces. Each episode features conversations with seasoned industry experts, moving beyond theory to deliver actionable insights. You'll hear detailed discussions on navigating supply chain logistics, ensuring rigorous quality control, and understanding the latest regulatory and scientific developments. The dialogue also covers practical aspects of manufacturing, effective marketing strategies, and building a resilient brand. This isn't about surface-level tips; it's a deep dive into the operational and strategic knowledge needed to build and sustain a successful business in this dynamic field. Tune in to this podcast for a candid look at the trends, best practices, and news that directly impact your work, all designed to support your professional journey from formulation to market leadership.
Author: Language: en-us Episodes: 42

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