Paulina Banas, "Visualizing Egypt: European Travel, Book Publishing, and the Commercialization of the Middle East in the Nineteenth Century" (American University in Cairo Press, 2025)

Following Napoleon Bonaparte’s 1798 campaign in Egypt, new possibilities of travel and improvements in printing technology saw an emergence of publishing ventures in France and Britain dedicated to the production of albums and travel accounts featuring images of Muslim Egypt and Islamic architecture and catering to a growing European fascination with the East. In her debut book, Visualizing Egypt: European Travel, Book Publishing, and the Commercialization of the Middle East in the Nineteenth Century (American University in Cairo Press, 2025) Paulina Banas analyzes the context and process of production of these highly illustrated publications, from their conceptualization to the finished product and its afterlife, from marketing to the sales of these books, and from circulation to their reception by nineteenth-century audiences. By tracing the long, arduous, and often risky publishing journeys of the makers of these books, including publishers, writers, and artists, such as the Frenchman Émile Prisse d’Avennes, Banas reveals a complex terrain of changing market demands, collaborations, and conflicting views, and the unsettled authorship of these works, prompting us to think more profoundly about artistic and intellectual exchange in the world of nineteenth-century Orientalist book production. Visualizing Egypt considers nineteenth-century book illustrations on Egypt and the “Orient” not merely as expressions of enduring ideology and colonial propaganda, but as representations shaped by the often-overlooked commercial exigencies of the growing publishing industry and the reckless competition within it. Paulina Banas is an Assistant Professor of Art History at The University of Alabama at Birmingham, where she teaches course on Islamic world arts, 19th century European visual culture, and cross-cultural encounters between Europe and the Middle East. Saman Nasser holds an M.A. in history from James Madison University, where he currently works as an educational staff. Support our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/african-studies