NDA’s An Audience With: Sir Martin Sorrell of S4 Capital

NDA’s An Audience With: Sir Martin Sorrell of S4 Capital

Author: New Digital Age June 18, 2024 Duration: 44:38
In the second of our special ‘An Audience With’ podcasts from Canne 2024, NDA editor sits down to chat with Sir Martin Sorrell, Co-Founder and Executive Chairman of S4 Capital. One of the ad industry’s biggest names, Sorrell shares his thoughts on how Cannes has changed over the past two decades, considers whether brands are ready for a first-party future and offers his take on the current marketplace. (“Digital keeps expanding, linear keeps contracting.”)

Tune into New Digital Age for a grounded conversation about the forces reshaping how we connect and conduct business. This isn't about breathless hype; it's a clear-eyed look at the practical realities of digital media and marketing, hosted by the team at New Digital Age. Each episode features candid interviews with the people actually building and navigating this landscape, from strategists and creators to analysts and entrepreneurs. You'll hear specific insights drawn from real campaigns and market shifts, paired with thoughtful analysis that cuts through the noise. Whether it's a deep dive into an emerging platform, a discussion on changing consumer behaviour, or an examination of a new regulatory challenge, the focus is always on what these developments mean for professionals right now. This podcast sits at the intersection of business, news, and technology, offering a valuable perspective for anyone whose work depends on understanding the digital world. It's for those who prefer substance over soundbites, providing the context and depth needed to make informed decisions in a rapidly evolving arena.
Author: Language: en-gb Episodes: 50

New Digital Age
Podcast Episodes
NDA at Cannes 2026 - EP 6 - Sir Martin Sorrell [not-audio_url] [/not-audio_url]

Duration: 49:51
In the last of NDA’s exclusive interviews from this year’s Cannes Festival, Justin Pearse chats with ad industry legend Sir Martin Sorrell. Sir Martin is a British business leader and founder of WPP and S4 Capital, widel…
NDA at Cannes 2026 - EP 5 - Lori Goode, CMO, Index Exchange [not-audio_url] [/not-audio_url]

Duration: 32:37
In the latest of our exclusive interviews from this year’s Cannes Festival, NDA’s editor-in-chief Justin Pearse meets Lori Goode, Chief Marketing Officer at Index Exchange. With more than 20 years in digital advertising,…
NDA Cannes 2026 - EP 4 - Ben Masse [not-audio_url] [/not-audio_url]

Duration: 24:46
In the latest of NDA’s exclusive interviews from this year’s Cannes Festival, Justin Pearse chats with Benjamin Masse, Chief Product Officer at Triton Digital and President of the AgenticAdvertising.org. Masse shares his…
NDA Cannes 2026 - EP 3 - NDA meets Brandon B [not-audio_url] [/not-audio_url]

Duration: 32:13
In our latest interview from this year's Cannes Festival, New Digital Age's editor-in-chief Justin Pearse meets social media influencer and entrepreneur Brandon B. Brandon is the Founder and CEO of Studio B, an independe…
NDA Cannes 2026 - EP2 - Brian O'Kelley, CEO, Scope3 [not-audio_url] [/not-audio_url]

Duration: 31:04
In the latest 'An Audience with' interview from this year's Cannes Festival, Justin Pearse meets adtech veteran Brian O'Kelley, CEO of Scope3, to discuss the rise of AI and agentic systems, the market domination of major…
NDA in Cannes 2026 - EP 1 - Terry Kawaja, CEO, LUMA Partners [not-audio_url] [/not-audio_url]

Duration: 45:37
Terence Kawaja is a media and technology investment banker and the founder and CEO of LUMA Partners, specialising in digital media, advertising, and M&A advisory. With over three decades of experience, he has advised on…