Email List Turned ATM with Natalie Franke

Email List Turned ATM with Natalie Franke

Author: Amanda Rush Holmes March 7, 2025 Duration: 47:12

If you've been seeking fresh insights into shaking things up in the marketing world, you've landed in the perfect spot! It’s no secret that we love the email marketing platform Flodesk here at Notoire Media House, and today’s episode we get to chat with their Head of Marketing, Natalie Franke. With her roots firmly planted in advocating for small businesses, Natalie’s passion for genuine, impactful marketing shines through as she discusses the power of email over social media, the importance of community-led growth, and the exciting future of AI in business. She shares inspiring insights and practical tips that will rev up your entrepreneurial spirit and get you pumped to take your business to the next level! 

Listeners can get 50% off their first year of Flodesk making it $19/month for unlimited subscribers: https://partners.flodesk.com/notoire


Whether you're a budding entrepreneur or seasoned business owner, this episode packs a punch with invaluable insights and a hefty dose of inspiration to push you to think differently about growth and community engagement. Dive in and let’s get your business thriving with some community magic and smart email marketing! 🚀



Key Points Discussed:

✨ Leadership and Growth:Transitioning into significant roles can lead to profound personal and professional growth, especially when aligned with one’s values and community.

✨ Community-Centric Marketing: understanding and serving your community isn't just good ethics; it's smart marketing that leads to sustainable growth.

✨ Marketing as Storytelling: effective marketing goes beyond strategies; it’s about understanding and serving the people you’re connected to.

✨ The Power of Email Marketing: in the digital age, email remains a powerful tool to directly connect with and grow your audience, often outperforming other channels like social media in terms of engagement and conversion.

✨ Future Innovation: staying open to technological advancements like AI can significantly enhance how businesses interact with and serve their audiences.



Want to connect with Natalie? 

Follow along on IG: @nataliefranke

Visit her website: https://nataliefranke.com/




➡️Want more influencer industry expertise? Join our email list!

https://notoiremediahouse.myflodesk.com/e92szd77li

✨FOLLOW ALONG ON IG: @notoiremediahouse

✨FOLLOW OUR FOUNDER: @amandarushholmes

✨WORK TOGETHER: notoiremediahouse.com/contact

Mentioned in this episode:

Flodesk

Do you want emails that look so good people actually want to open them? Then you, my friend, need flodesk. We've been obsessed with it since day one at Notoire Media House and trust us, it's been a total game changer for not only us but our influencer clients as well. Want in on the magic? Head on over to notoiremediahouse.com/flodesk to snag 50% off your first year!

Notoire Media House

If you're an influencer that feels like they're drowning a little bit and you need support like yesterday, enter Notoire Media House. We are a team of...


Hosted by Amanda Rush Holmes, On the House Influencer Marketing Growth Strategies pulls back the curtain on the business of content creation. This isn't about surface-level tips; it's a deep, practical dive into the systems and relationships that actually drive a sustainable career. You'll hear frank conversations with the architects behind major platforms and the savvy creators who've turned influence into a real enterprise. We dissect the ever-shifting creator economy, from algorithm changes and platform policies to the nuanced growth strategies that separate fleeting trends from lasting businesses. Each episode is built on actionable insights, whether we're analyzing a specific marketing tactic or unpacking a founder's journey. The goal is to equip you with a clearer understanding of how this industry operates, so you can make smarter decisions for your own brand. Tune in for a direct, unvarnished look at the work that happens behind the feed. This podcast cuts through the noise to deliver the foundational knowledge you need, whether you're just starting out or looking to scale an established presence.
Author: Language: English Episodes: 34

On the House Influencer Marketing Growth Strategies
Podcast Episodes
3x your Influencer Revenue This Black Friday [not-audio_url] [/not-audio_url]

Duration: 24:29
We are bringing back our most popular episode of 2024! Welcome back to another exciting episode of On the House! Today we're tackling the Super Bowl of the influencer world—how to triple your revenue this Black Friday! 🛍…
Affiliate Marketing: Should You Link to One Platform or Many? [not-audio_url] [/not-audio_url]

Duration: 14:48
When it comes to affiliate marketing, one of the biggest questions creators face is: should you keep all your links in one place, or spread them out across multiple platforms? On the surface, splitting your links might s…
Are Blogs Dead for Influencers? [not-audio_url] [/not-audio_url]

Duration: 41:33
What happens when TikTok disappears for a day… and your entire business disappears with it? That’s exactly the scenario that had influencers scrambling earlier this year — and today’s guest, website designer and branding…
LTK v ShopMy The Ultimate Showdown Part 2 [not-audio_url] [/not-audio_url]

Duration: 33:43
I’m dishing part two of the LTK vs. ShopMy saga—a juicy, side-by-side comparison of how these affiliate powerhouses are rolling out new features, reshaping the creator economy, and giving us plenty to think about. Spoile…
Messaging, AI and the Future of Brand Copy with Kaitlyn Parker [not-audio_url] [/not-audio_url]

Duration: 37:21
In this value-packed conversation, we’re joined by brand copywriter and strategist Kaitlyn Parker of Copy Uncorked to talk about all things messaging, positioning, and the evolving role of AI in content creation. Kaitlyn…
EP 4: 10x Your Influencer Biz with Meta Ads [not-audio_url] [/not-audio_url]

Duration: 39:41
In this powerhouse episode, I’m joined by Meta ad expert and marketing coach Ashley Brock — a digital advertising pro who’s managed over $200 million in ad spend. From small businesses to Fortune 500 giants, Ashley has h…
Nordstrom Anniversary Sale Guide [not-audio_url] [/not-audio_url]

Duration: 23:31
The Nordstrom Anniversary Sale isn’t just another big shopping event—it’s the Super Bowl for influencers ready to level up their affiliate strategy. In this episode, Amanda breaks down how to turn this high-intent shoppi…
BTS of Notoire Media House [not-audio_url] [/not-audio_url]

Duration: 43:32
In this episode of On the House, Amanda is joined by Megan, the integrator at Notoire Media House, for a deep dive into the inner workings of the business. While the spotlight is often on influencers and their content, A…