Why are we chasing Internet or social media fame, when the surest way to develop a strong business is by connecting with the family down the road?
How is perfectionism holding you back? Or keeping you from taking the next big steps in your development?
And is a lack of authenticity keeping you from truly connecting with your ideal customers?
Well luckily for you, my guy Jonathan Goodman is here to walk us through all of this – and much more!Jonathan burst on the fitness scene when he originally started the Personal Trainer Development Center (or PTDC) almost 15 years ago.
And today he’s a published author multiple times over, with his recent book – The Obvious Choice – dropping in January of this year.
And today we’re going to take the principles he outlines in that book and use them to help YOU grow a more robust and resilient fitness business!
What’s the 1% that makes YOU different?
– Jonathan Goodman
This Week on the Physical Prep Podcast:
Why we start doing something is often different from why we continue doing it.
How exhausting the body can actually energize the mind.
Knowledge in fitness has become democratized; now it’s about combining skills.
The difference between maximizers and satisfizers.
Why understanding your audience is crucial, and why endlessly searching for “the best” way to do something is a surefire way to fail.
Jon’s thought process on 10,000 hours versus 10,000 iterations to obtain mastery.
Why finding your unique value proposition is crucial for standing out in a crowded market.
Thoughts on the power of freedom, and why you should ignore scalable and passive income strategies until you achieve financial freedom.
Why everyone can benefit from high value skills like copywriting and public speaking.
The power of lifelong learning, and using writing to clarify thoughts.
Are you tired of using clunky, antiquated program design tools like Microsoft Word or Excel?
Are you ready to level up your programming, and make it far more engaging to your clients and athletes?
If so, you need to check out Train Heroic.
I’ve been using TrainHeroic for years now both here at RTS and at IFAST, and I can tell you the user experience both as an athlete and coach is truly second to none.
Mike Robertson hosts the Physical Preparation Podcast, a space dedicated to the intricate craft of building better athletes and more effective coaches. Instead of quick fixes or fads, conversations here focus on the principles and practical details that form the foundation of sustainable performance. Each episode features in-depth discussions with leading experts from the health and fitness world, breaking down complex concepts into actionable strategies. You’ll hear honest explorations of training methodologies, injury prevention, and the nuanced decisions that separate good programs from great ones. This podcast serves as a continual education for anyone serious about understanding the ‘why’ behind physical preparation, whether you’re designing regimens for others or refining your own athletic journey. The dialogue is grounded in real-world application, aiming to sharpen your critical thinking and provide tools that can be implemented immediately. Tune in for a consistently insightful look at how intelligent training philosophy translates into tangible results, fostering a deeper appreciation for the art and science of human performance.
Author: Mike Robertson
Language: en-us
Episodes: 100
I’m baaaaccckkkk! Did you miss me? It’s been a minute since I did a solo show, so I figured it was time to jump back in and hit you with some of the good stuff. Here we’re going to dive into seven things I’ve been thinki…
In this episode, Austin Ulrich shares how a curiosity-driven approach transformed his understanding of movement and patient care. His journey from powerlifter to clinical innovator reveals how traditional education often…
Today I’ve got the man, the myth, the LEGEND Eric Cressey on the podcast. Now you may know Eric as the Director of Player Health and Performance for the New York Yankees, or for his incredibly successful gym, Cressey Spo…
With over 30 years in high performance sport, Ben Sporer has seen what it takes to be successful at the highest level of sport. From Canadian Olympic athletes to the Vancouver Whitecaps of the MLS, Ben has made a career…
Here are a couple of questions I’ve been thinking a lot about lately… What should “longevity” training look and feel like? Is early specialization as bad as we make it out to be? And how do we ensure better success with…
Andy McDonald is a strength and conditioning coach turned rehab innovator. He’s the founder of Gameplan Performance, and host for the Informed Performance Podcast. In this episode, Andy and I attempt to unravel the compl…
Are you interested in learning about velocity-based training (VBT)? Have you heard of it before, but maybe not quite sure what you can do with it? Or are you someone that’s currently using it and looking to take your ski…
If you wanted to become a better coach… …open your own gym… …or just be happier and more successful in life, how amazing would it be to learn from someone with 20+ years practical, in-the-trenches experience? My guess is…
It has been an AWESOME week my friend! I’m just wrapping up Spring Break here in Arizona, and needless to say, it’s been an awesome experience. Between the zoo, hiking, Jeep tours and some amazing food, Team Robertson ha…
I’ve been asked some iteration of this question A LOT lately… “Yo Mike – what’s new? And why haven’t you been posting as much?” And frankly, I wish the answer were something short and sweet! But sometimes life just isn’t…
