#124: From Services to SaaS Products to a Successful Acquisition in India - Sunando Bhattacharya

#124: From Services to SaaS Products to a Successful Acquisition in India - Sunando Bhattacharya

Author: Greg Head December 27, 2024 Duration: 1:05:41

Sunando Bhattacharya spent 13 years as a business leader in managed IT services companies in India before starting his own cloud tech services business. This company grew slowly and an opportunity arose to create a software product for one of their clients. Two years later, in 2019, they had a few more Apiculus product customers and focused more on the product.

Apiculus is a complete "cloud-as-a-service" software platform for data centers to offer, sell, deploy, and manage cloud data services for their own customers. They focused on smaller data centers in emerging markets, including Nepal, Oman, Rwanda, and others in the Middle East and Africa.

The Apiculus business grew as it turned into a product-first company. They overcame many challenges during COVD and with customers and partners that didn't work out.  In 2024, the company was acquired by Yotta, and Indian cloud technology company, in a strategic acquisition. 

Quote from Sunando Bhattacharya, founder of Apiculus

"Somebody asked me what one thing you want for your company. I said I wanted my company featured on Great Places to Work. It's very important that the team that works with me finds this a great place to work.

"The only secret ingredient for tech companies is people. It's people who make the technology. And if you take care of your team, you take care of your people, you will always do well.

"This isn't just for services companies. Talent and ability are important. But for somebody to bring their best every day to work and deliver something world-class, which is world-beating, it needs a very different level of passion. And that passion will only come from your team if you take care for them."

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Greg Head hosts the Practical Founders Podcast, a series dedicated to the often-overlooked builders in the technology and business landscape. Each week, the conversation focuses squarely on founders who have successfully scaled their software companies through means other than massive venture capital. You'll hear detailed, candid stories about bootstrapping, profitable growth, and the strategic choices that define a sustainable enterprise. These interviews dig into the real work of building a valuable company-the early decisions, the pivotal mistakes, the practical systems, and the personal resilience required. It’s for entrepreneurs and operators who are more interested in durable ownership and practical execution than in hype or fundraising rounds. By focusing on firsthand experiences, this podcast provides a grounded perspective on entrepreneurship. Listeners gain actionable insights and honest reflections from leaders who have navigated the complexities of building a business on their own terms. The discussions are in-depth and specific, offering a valuable resource for anyone looking to understand the tangible realities of creating a technology company without relying on external funding. This is where the conversation moves beyond theory into the applied lessons of proven founders.
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