S10 Ep17 ISLE of MONDAY: co-founders of the first rental platform for luxury archival fashion, Gabriella Carota and Janelle Gray - on redefining how women access designer clothing.

S10 Ep17 ISLE of MONDAY: co-founders of the first rental platform for luxury archival fashion, Gabriella Carota and Janelle Gray - on redefining how women access designer clothing.

Author: Emily Stochl July 2, 2026 Duration: 50:56

Today we're chatting with Gabriella and Janelle — the co-founders of Isle of Monday, the first on-demand rental platform for women's luxury vintage archival clothing. Gabriella is the sourcing powerhouse behind the brand, while Janelle leads marketing and growth — and I'm so excited for you to hear how two friends turned a shared love of vintage into a platform that's redefining how women access designer archival fashion.

Gabriella's path to vintage started young — she's been collecting and reselling, all while working as a model from age 16, which put her in close contact with stylists and sparked her obsession with archival pieces. Janelle came at vintage from a different angle entirely, falling in love with vintage furniture and interior design. The two met at a pop-up at Canal Street Market, where Janelle spotted Gabriella's collection and the rest was history!

After running future pop-ups together and getting certain requests from their customers over and over, they saw the gap rental could fill. They officially became business partners in January 2024, building out a rental platform with bespoke logistics, cleaning, and a proprietary pricing model built specifically for one-of-one archival pieces.

Isle of Monday launched into beta on December 1st of 2025 and officially opened to the public on May 18th — and the growth since has been staggering, from under 2,000 followers pre-launch to nearly 50,000 today, with pieces recently worn by Keke Palmer, Doechii, and Ashley Graham, among others.

On today's episode, we get into all of it — their now-famous Roberto Cavalli dress that went viral on TikTok before they'd even launched, what it's really like fundraising as two female founders in the still-misunderstood fashion tech industry, and why they believe archival vintage is becoming an investment-grade asset class in its own right.

Let's dive right in!

DISCUSSED IN THE EPISODE:

  • [4:38] Gabriella's path to vintage started young — she's been collecting and reselling, all while working as a model from age 16
  • [6:13] Janelle came to vintage from a love for vintage furniture and interior design.
  • [12:02] They met at a vintage pop-up and became fast friends and collaborators. 
  • [14:26] Why they decided to innovate in rental instead of resale. 
  • [19:46] Building a proprietary pricing tool for archival, one-of-one vintage rentals 
  • [22:50] How they think about sourcing "rentable" pieces as opposed to resale inventory. 
  • [34:16] Fundraising as two female founders in the fashion tech industry
  • [39:40] Archival vintage becoming an investment-grade asset class in its own right.
  • [41:34] Gabriella and Janelle's own personal vintage collections and style 

EPISODE MENTIONS: 

LET'S CONNECT: 

SPECIAL THANKS: 

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Every week, Emily Stochl invites you into a conversation that goes far beyond the clothing rack. Pre-Loved Podcast with Emily Stochl is built on the idea that every second-hand garment has a past, and that exploring those histories makes our present style more meaningful. Rather than just offering shopping tips, each episode feels like sitting down with a fascinating friend who shares your passion for vintage, digging into the many layers of what it means to wear pre-owned fashion. You’ll hear from a diverse range of guests-from collectors and stylists to entrepreneurs and historians-as they explore not only personal style but also the practicalities of running a resale business, the complexities of the global second-hand market, and the environmental ethos behind choosing used over new. The heart of this podcast lives in those incredible stories: the serendipitous flea market find, the garment that carries a decade of memories, or the simple, powerful act of giving a piece a new life. Emily guides these discussions with genuine curiosity, making each topic accessible whether you're a seasoned thrifter or just curious about sustainable fashion. It’s a thoughtful, engaging look at how what we wear connects to culture, art, beauty, and the kind of mindful consumption that can reshape an industry. Tune in for a fresh perspective that celebrates the character, sustainability, and deep personal connection found in pre-loved fashion.
Author: Language: English Episodes: 50

Pre-Loved Podcast with Emily Stochl
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