PRGN Presents: PR News & Views from the Public Relations Global Network

PRGN Presents: PR News & Views from the Public Relations Global Network

Author: Public Relations Global Network | PHX.fm Language: English Episodes: 78
Navigating the complex landscape of public relations requires more than just a local perspective; it demands a global understanding paired with on-the-ground expertise. That’s the core idea behind PRGN Presents: PR News & Views from the Public Relations Global Network. Each episode connects you directly with seasoned practitioners from this independent network, often described as the world’s local public relations agency. You’ll hear unfiltered discussions on the shifts and strategies defining modern communications, from crisis management and brand reputation to the nuances of digital marketing across different cultures. This podcast is designed for decision-makers-whether leading an international corporation, steering a non-profit, or evaluating agency partnerships-who need actionable intelligence beyond basic theory. Conversations delve into real-world case studies, emerging trends, and the practical challenges of making a message resonate authentically in diverse markets. Tune in for a candid, insider’s view that translates global PR insights into tangible advice, helping you craft communications that not only reach but genuinely engage your intended audience.
Episodes
S6 E1: How to Think Like a Futurist with Terrie Ard [not-audio_url] [/not-audio_url]

Duration: 17:07
Abbie Fink and Terrie Ard discuss the 2025 M.Cast™ Trends Report and the importance of forward-looking thinking and data-driven insights for business leaders and communications professionals alike. Terrie shares how the…
S5 E12: PR Trends for 2025 with Gábor Jelinek [not-audio_url] [/not-audio_url]

Duration: 20:55
Members of the Public Relations Global Network have once again shared their predictions for the public relations industry as we look ahead to 2025. Gábor Jelinek reflects on the accuracy of last year's forecasts and disc…
S5 E11: The Magic of Unbranded Communication (in Spanish) [not-audio_url] [/not-audio_url]

Duration: 17:12
Read the English and Spanish transcripts of this episode on the podcast website.In today’s media landscape, especially in Latin America, the way companies communicate has evolved. Traditional approaches, where a company’…
S5 E7: Creating a Culture of Creativity with Amanda Hill of Three Box [not-audio_url] [/not-audio_url]

Duration: 23:26
"Creativity cannot be forced; it must be invited to the party."Amanda Hill, CEO of Three Box, shares her insights on fostering a creative environment within a PR firm. She explains why leaders must prioritize creating th…
S5 E6: Navigating PR in an Election Year with David Fuscus [not-audio_url] [/not-audio_url]

Duration: 21:58
As the United States gears up for a significant presidential election, the political climate has become an omnipresent factor influencing journalism and PR strategies. David Fuscus, CEO of Xenophon Strategies and founder…
S5 E5: People-Centric PR: Why Understanding Your Audience is Critical [not-audio_url] [/not-audio_url]

Duration: 24:14
In the dynamic world of brand marketing, integrating the voices of consumers is not just a best practice — it's a necessity. In this episode, Jen Belcastro and Bill Southard explain why listening to the consumer is cruci…