S1 E2: ESG and What it Means to Companies and Communicators with Michael Diegelmann

S1 E2: ESG and What it Means to Companies and Communicators with Michael Diegelmann

Author: Public Relations Global Network | PHX.fm July 21, 2022 Duration: 15:41

Everyone is talking about sustainability – and that’s no wonder. Addressing ESG (Environmental, Social, and Governance) metrics and taking them seriously is worthwhile for every single company. Companies that deliver a good sustainability performance are more successful in the long run.

About the Guest

Michael Diegelmann, founder of cometis AG, has gained valuable experience from more than 150 communication projects (IPOs, ESG, Investor Relations, M&A, crisis) and long-standing connections to the financial community in Europe, since 1997 in the field of capital market communication. cometis AG is one of the leading ESG & Investor Relations agencies in Germany. With our many years of know-how on the capital market and our sense of market trends, we constantly set new standards in ESG & Investor Relations.

About the Host

Abbie Fink is vice president/general manager of HMA Public Relations in Phoenix, Arizona and a founding member of PRGN. Her marketing communications background includes skills in media relations, digital communications, social media strategies, special event management, crisis communications, community relations, issues management, and marketing promotions for both the private and public sectors, including such industries as healthcare, financial services, professional services, government affairs and tribal affairs, as well as not-for-profit organizations.

PRGN Presents is brought to you by Public Relations Global Network, the world’s local public relations agency. Our executive producer is Adrian McIntyre. The show is produced by the team at Speed of Story, a B2B communications firm in Phoenix, AZ.

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Navigating the complex landscape of public relations requires more than just a local perspective; it demands a global understanding paired with on-the-ground expertise. That’s the core idea behind PRGN Presents: PR News & Views from the Public Relations Global Network. Each episode connects you directly with seasoned practitioners from this independent network, often described as the world’s local public relations agency. You’ll hear unfiltered discussions on the shifts and strategies defining modern communications, from crisis management and brand reputation to the nuances of digital marketing across different cultures. This podcast is designed for decision-makers-whether leading an international corporation, steering a non-profit, or evaluating agency partnerships-who need actionable intelligence beyond basic theory. Conversations delve into real-world case studies, emerging trends, and the practical challenges of making a message resonate authentically in diverse markets. Tune in for a candid, insider’s view that translates global PR insights into tangible advice, helping you craft communications that not only reach but genuinely engage your intended audience.
Author: Language: English Episodes: 78

PRGN Presents: PR News & Views from the Public Relations Global Network
Podcast Episodes
S4 E6: Sustainability Awards with Michael Diegelmann [not-audio_url] [/not-audio_url]

Duration: 20:20
Michael Diegelmann, co-founder of the Global ESG Monitor, discusses the role of award programs in recognizing and promoting sustainability efforts. He highlights the importance of awards having a clear meaning and criter…
S4 E5: Embracing AI in Public Relations with Nick Leighton [not-audio_url] [/not-audio_url]

Duration: 22:33
In this episode, Nick Leighton discusses the role of AI in public relations and how it has revolutionized the industry. He walks through a typical PR campaign and explains how AI can be used at each stage, from market an…
S3 E10: How to Amplify PR Wins with Amanda Hill [not-audio_url] [/not-audio_url]

Duration: 17:40
Public relations and marketing communications have evolved significantly over the past decade, requiring a shift in how we define and measure success. In today's landscape, it is crucial to frame success in terms of busi…