Episode 129. Pricing Pet Services and Embodying Your Value

Episode 129. Pricing Pet Services and Embodying Your Value

Author: Kristin Morrison | Pet Business Coach | Pet Sitting, Dog Walking and Dog Training Business Tips July 20, 2023 Duration: 1:01:03

Brionna provides pet care services including vacation visits and mobile nail trims and she’s having a difficult time determining how to price her services. She often feels awkward and uncomfortable when it comes to stating how much she charges. Even though she will tell clients her highest rate, she will often back pedal if a client protests that her rate is too high. Sometimes she’ll voluntarily offer a discount even when they don’t say a word about her price!

This pattern of not charging what she believes her time and energy are worth is creating resentment toward her business and disappointment in herself. Brionna needs help getting out of this disempowering cycle.

In this business coaching session, you’ll join us as we go on a wild ride that starts with a left-brain process of Brionna discovering exactly how to price her services, so they feel good to her and aren’t too high or too low. The session ends in a surprising right brain way for both of us as I put on my life coach hat to help Brionna discover how to fully embody the value she’s bringing to her clients so she can then confidently state her rates.

Visit the show notes page: 

www.ProsperousPetBusiness.com/podcast129

Listen to Kristin Morrison’s podcast for all types of business owners: Business Pathfinder podcast.

Click to apply to be coached on Business Pathfinder Podcast.

Find out more about the live monthly webinars and workshops for pet business owners.

Schedule a private pet business coaching session with Kristin Morrison.

Click to apply to be coached by Kristin on the Prosperous Pet Business podcast.

Schedule an in-person VIP Pet Business Coaching Day with Kristin Morrison in Hawaii or California.

Connect with Kristin Morrison on Instagram

Copyright © Prosperous Pet Business and Kristin Morrison

www.ProsperousPetBusiness.com


Running a service-based company in the pet care world comes with its own unique set of joys and challenges. Prosperous Pet Business is a resource for the dedicated professionals behind pet sitting, dog walking, and dog training companies who are ready to move beyond just getting by. Hosted by Kristin Morrison, a seasoned coach in this niche, each episode digs into the practical realities of building a sustainable and rewarding enterprise. You’ll hear straightforward conversations about setting profitable prices, creating efficient systems, hiring reliable team members, and navigating the client relationships that are at the heart of this industry. This podcast focuses on actionable strategies rather than vague inspiration, whether the topic is marketing a small operation, managing growth, or refining your service offerings. It’s designed for those who see their pet business not just as a job, but as a primary career path worthy of thoughtful development. Tune in for a blend of Kristin’s direct advice, insights from fellow business owners, and real-world examples that translate directly to your daily operations. The goal is to provide a steady stream of usable ideas that help you create a more organized, profitable, and ultimately prosperous pet business.
Author: Language: en-us Episodes: 100

Prosperous Pet Business
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