How We’re Re-defining Real Estate in the Age of YouTube & AI

How We’re Re-defining Real Estate in the Age of YouTube & AI

Author: Will Grimes and Eli Schmidt August 26, 2025 Duration: 56:44

In this episode, we dive into how the real estate industry is evolving—and how agents can stay ahead by embracing modern tools. We share why we rebranded the podcast to Real Estate Redefined, what it means to align your brand with your business, and how we’re leveraging platforms like YouTube and AI to create more opportunities for clients and agents alike.

We also introduce our new nationwide team, Sphere, designed to help agents grow their own brands while plugging into proven systems, processes, and YouTube strategies. From building authentic connections and delivering value online to structuring smarter teams and leading with emotional intelligence, we break down the strategies that are reshaping how real estate is done today.

Whether you’re a new agent or a seasoned pro, this conversation will give you a fresh perspective on where the industry is headed—and how you can redefine your own path in real estate.


In a crowded field of get-rich-quick schemes and superficial advice, Real Estate Re-Defined offers a different path. Co-hosts Will Grimes and Eli Schmidt built their own successful practices from the ground up, and they understand the daily grind and strategic decisions that separate a fleeting side hustle from a lasting enterprise. Will, a Marine Corps veteran, applies a disciplined, no-nonsense leadership philosophy to the business, while Eli provides the operational savvy. Together, they move past the industry clichés. You won't find rehashed cold calling scripts or cheerleading for outdated tactics here. Instead, each episode is a deep dive into the practical systems, the necessary mindset shifts, and the adaptable strategies that actually work in the current market. They discuss building a genuine brand, creating efficient workflows that free up your time, and developing the resilience to handle inevitable setbacks. This podcast is for the agent or investor who is tired of the noise and ready to do the real work of constructing a business that thrives long-term, not just survives the next transaction. Listen to Will and Eli for candid conversations, hard-won lessons, and a redefined perspective on what sustainable success in real estate truly requires.
Author: Language: en-us Episodes: 50

Real Estate Re-Defined
Podcast Episodes
181: More Than Meets the Eye - Owning Your Unique Journey [not-audio_url] [/not-audio_url]

Duration: 50:06
In this episode, Will Grimes and Eli Schmidt take a nostalgic trip down memory lane, reflecting on their personal and professional evolution. From their brand-new podcast set to childhood experiences in music, sports, an…
180: Stop Thinking Like an Employee: The CEO Playbook for Agents [not-audio_url] [/not-audio_url]

Duration: 54:45
In this episode of Re-Define, hosts Will Grimes and Eli Schmidt break down what it truly means to have a CEO mindset as a business owner—especially for real estate agents. They challenge agents to move beyond the "transa…
179: Secrets Of A Veteran Real Estate Agent - Tina Hare [not-audio_url] [/not-audio_url]

Duration: 2:46:50
In this episode, we welcome back our good friend, Tina Hare, for her second appearance on the podcast! With over 20 years of experience in the real estate industry and a track record as the #1 agent for a major brokerage…
178: Redefining What Success Means to You [not-audio_url] [/not-audio_url]

Duration: 45:57
In this episode of Re-Define, hosts Will Grimes and Eli Schmidt kick off a fresh chapter with engaging discussions on personal growth, navigating busy schedules, and balancing day jobs with passion projects. They share t…
177: Saying Goodbye [not-audio_url] [/not-audio_url]

Duration: 1:15:06
This is the final episode of Day One Dollar Zero.