437:  MENU ENGINEERING- where to start with David Scott Peters

437: MENU ENGINEERING- where to start with David Scott Peters

Author: Inspiring interviews with todays most successful restaurateurs 2-days a wee February 9, 2018 Duration: 1:15:10

 

In this episode with David Scott Peters we discuss:

  • How your menu is like the heart of your business.
  • How menu engineerING all starts with menu costing cards.
  • What a yield test is.
  • Factoring in spice/consumable.
  • Using batch recipes.
  • Using software in place of continuing updating recipe cards.
  • What is meant by a weight average.
  • Why being great at a few things, is more impactful and profitable than trying to be all things to all people.
  • Making small incremental changes to your menu when raising prices.
  • Where your guests eyes go when they look at a menu.
  • The fonts you should be using on your menu.
  • Where to list the prices on your menu.
  • How to sell the largest margin items on your menu consistently.

Aside from being the founder of TheRestaurantExpert.com and serving as a Member coach, David Scott Peters is also a dynamic and engaging speaker. His specialized knowledge targets the independent restaurant owners, whether they own one location or a multi-unit chain.


Eric Cacciatore sits down with the people who actually run the show in the world of food service. Restaurant Unstoppable with Eric Cacciatore is built on conversations with established restaurateurs and seasoned professionals who have navigated the intense realities of the industry. Twice a week, these interviews dig past the surface, focusing on the tangible details of leadership, team management, and effective marketing that separate a thriving venue from a struggling one. You’ll hear firsthand accounts of what worked, what didn’t, and the often-overlooked decisions that shape a restaurant's path. This podcast serves as a direct line to collective experience, whether you're dreaming of your first opening or steering a multi-location group. The dialogue is practical, centered on the daily grind and long-term strategy needed to build something lasting. For anyone invested in the business of hospitality, these regular episodes compile a vital resource, turning shared insights into actionable knowledge for your own journey.
Author: Language: English Episodes: 1000

Restaurant Unstoppable with Eric Cacciatore
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