618: Chris Simms on Emotional Capital

618: Chris Simms on Emotional Capital

Author: Inspiring interviews with todays most successful restaurateurs 2-days a wee May 27, 2019 Duration: 1:22:39
Los Angeles native and Cornell University Graduate, Chris Simms, is a third generation restauranteur who has built his company Lazy Dog Restaurants on the philosophy of taking care of people first. Today, there are 30 Lazy Dog Restaurant & Bar locations across California, Nevada, Colorado, Illinois, and Texas with future growth planned for Georgia, Florida, Virginia and more. The company expects to double within 3-4 years. Each Lazy Dog restaurant employs about 200 people, and the restaurants lead the industry with high volumes and the lowest employee turnover.

Show notes…

Favorite success quote or mantra:

  • "Never settle"

In this episode with Chris Simms, we will discuss:

  • Making people happy with food and what it means to Chris
  • The hospitality gene
  • Going above and beyond
  • Exceeding expectations
  • The definition of hospitality
  • The importance of knowing more than just food and hospitality in your restaurant endeavors
  • Chris's time with PF Chang's
  • The importance of keeping your cool in heated situations
  • Emotional capital
  • Being humble
  • People over numbers
  • The opposite of hospitality
  • Understanding when to scale
  • Profitability
  • Compiling a business plan prior to opening
  • Maintaining culture as you scale and why it's important

Today's sponsor:

Revel Systems integrates front of house and back of house operations into a single dashboard. Designed to increase security, stability, ease of use, and speed of service, Revel's streamlined ecosystem provides businesses with the right tools to grow. Learn more at revelsystems.com/unstoppable.

 

BentoBox helps restaurants grow their business through a connected suite of tools, offering them an integrated website to connect with their guests and drive revenue online. Restaurant owners and operators are able to easily update menus, promote specials, take catering and event inquiries, sell merchandise, gift cards and more.


Knowledge bombs

  1. Which "it factor" habit, trait, or characteristic you believe most contributes to your success?
    • Emotional intelligence
  2. What is your biggest weakness?
    • Emotional intelligence
  3. What's one question you ask or thing you look for during an interview?
    • Look for givers, natural-born, hospitality-driven people
  4. What's a current challenge? How are you dealing with it?
    • Building 14 restaurants across the country in the next 15 months
  5. Share one code of conduct or behavior you teach your team.
    • Never settle
  6. What is one uncommon standard of service you teach your staff?
    • Empowerment, empowering our teammates to take care of our guests
  7. What's one book we must read to become a better person or restaurant owner?
  8. What's the one thing you feel restaurateurs don't know well enough or do often enough?
    • Listen to the guests and listen to your teammates
  9. What's one piece of technology you've adopted within your four walls restaurant and how has it influence operations?
    • Wisely - Smarter Front-of-House
  10. If you got the news that you'd be leaving this world tomorrow and all memories of you, your work, and your restaurants would be lost with your departure with the exception of 3 pieces of wisdom you could leave behind for the good of humanity, what would they be?
    • Never settle
    • Be humble
    • Empathize

Contact info:

chris@lazydogrestaurants.com

Lazy Dog Restaurants website

Thanks for listening!

Thanks so much for joining today! Have some feedback you'd like to share? Leave a note in the comment section below!

If you enjoyed this episode, please share it using the social media buttons you see at the top of the post.

Also, please leave an honest review for the Restaurant Unstoppable Podcast on iTunes! Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show, and I read each and every one of them.

And finally, don't forget to subscribe to the show on iTunes to get automatic updates.

Huge thanks to Chris Simms for joining me for another awesome episode. Until next time!

 

 

Eric Cacciatore sits down with the people who actually run the show in the world of food service. Restaurant Unstoppable with Eric Cacciatore is built on conversations with established restaurateurs and seasoned professionals who have navigated the intense realities of the industry. Twice a week, these interviews dig past the surface, focusing on the tangible details of leadership, team management, and effective marketing that separate a thriving venue from a struggling one. You’ll hear firsthand accounts of what worked, what didn’t, and the often-overlooked decisions that shape a restaurant's path. This podcast serves as a direct line to collective experience, whether you're dreaming of your first opening or steering a multi-location group. The dialogue is practical, centered on the daily grind and long-term strategy needed to build something lasting. For anyone invested in the business of hospitality, these regular episodes compile a vital resource, turning shared insights into actionable knowledge for your own journey.
Author: Language: English Episodes: 1000

Restaurant Unstoppable with Eric Cacciatore
Podcast Episodes
1098: Shawn Walchef, Owner of Cali BBQ & Cali BBQ Media [not-audio_url] [/not-audio_url]

Duration: 2:08:24
Shawn Walchef is the owner of Cali BBQ, a BBQ restaurant in San Diego, as well as Cali BBQ Media, his production company. The first Cali BBQ restaurant opened in 2008 and the brand has since expanded to include 2 locatio…
1097: Fred Langley, CEO of Restaurant Systems Pro [not-audio_url] [/not-audio_url]

Duration: 1:23:18
Fred Langley is the CEO of Restaurant Systems Pro. This is Fred's third time on the show, most recently he joined us in May of 2023. Fred got his first job in the restaurant industry at the age of 12 as a dishwasher. He…
1095: Jordan Hudgens, CTO and Founder of DashTrack [not-audio_url] [/not-audio_url]

Duration: 1:44:32
Jordan Hudgens is the Founder and CTO of DashTrack. DashTrack is a restaurant and bar website & app platform. The service has been around for 7 years and in this episode we will discuss all that it has to offer and how/w…
1094: Donald Burns, Founder of The Restaurant Coach [not-audio_url] [/not-audio_url]

Duration: 1:37:46
Donald Burns is an author, speaker, coach, podcast host, and consultant. He was previously featured on Restaurant Unstoppable for episodes 63 and 265. He is the author of four books; Your Restaurant Sucks (2017), Your Re…
1093: Aaron DeFeo, Owner and Operator of Little Rituals [not-audio_url] [/not-audio_url]

Duration: 2:32:03
Aaron DeFeo is the Owner/Operator of Little Rituals, along with past guest (episode 1090) Ross Simon. Aaron also owns his own consulting company, Solid Sipping, and he a partner in Arizona Cocktail Weekend. He also owns…
1092: Mandy Heflin and Hogan Jamison, Co-Owners of Chula Seafood [not-audio_url] [/not-audio_url]

Duration: 2:02:08
Mandy Heflin and Hogan Jamison are Co-Owners of Chula Seafood, based in Phoenix, AZ. Mandy moved from Seattle to Phoenix when she was 18 and missed the seafood culture from her hometown. Her husband's (and co-owner of Ch…
1091: Tanya Gagnon, Principle and Creative Director of Miss Details [not-audio_url] [/not-audio_url]

Duration: 1:19:19
Tanya Gagnon is the Principle and Creative Director of Miss Details, based in Phoenix, AZ. Tanya got her degree in design and got her start in the design industry with big companies like Disney, Starbucks, and California…