820: Stephani Robson - Business Planning workshop part 1

820: Stephani Robson - Business Planning workshop part 1

Author: Inspiring interviews with todays most successful restaurateurs 2-days a wee August 19, 2021 Duration: 1:25:48

Stephani Robson Restaurant Unstoppable Podcast

With excitement, allow me to introduce to you today's guest: Emeritus Faculty of The Hotel School of Cornell University, Stephani Robson. Until her recent retirement, Dr. Stephani Robson was a member of the faculty at the Cornell University School of Hotel Administration for almost 30 years, where she taught literally thousands of students and executives about development and planning for hotels and restaurants. Prior to joining academia, she designed commercial kitchens for just about every kind of operation: restaurants, hotels, airports, hospitals, universities, and more.

Check out The 7 Habits of Highly Effective People by Stephen R. Covey as mentioned in today's episode.

Check out Start With Why by Simon Sinek as mentioned in today's episode.

Show notes…

Calls to ACTION!!!

Favorite success quote or mantra:

  • "Know who you're talking to and what they care about."

In today's episode with Stephani Robson we will discuss:

  • This is part one of of three-part workshop all about business planning.
  • Today we are discussing:
    • who is your audience? and...
    • how do you write your business plan for that audience?

Today's sponsor:

At Popmenu, we know that in today's world, a great hospitality experience usually begins onlineKeeping the conversation with guests going beyond the meal also requires simple, powerful, fun technology capable of expression through all kinds of channels. Our team takes pride in helping restaurants put their best foot forward digitally so they can focus on what they do best. We think PDF menus are super boring, we believe 3rd party platforms have had too much say in how consumers find their next dining experience and we deeply feel that sharing your beautiful menu doesn't have to be so difficult, time-consuming and expensive. As a listener of the Restaurant Unstoppable, you'll receive $100 off your first month of Popmenu!

7shifts is a modern labor management platform, designed by restaurateurs, for restaurateurs. Effectively labor management is more important than ever to ensure profitability and restaurant success. Trusted by over 400,000 restaurant professionals, 7shifts gives you the tools you need to streamline labor operations, communicate with your team, and retain your talent. Best of all 7shifts integrates with the POS and Payroll systems you already use and trust (like Toast!) turning labor into a competitive advantage for your business. Restaurant Unstoppable members get 3 months, absolutely free.

PlateIQ- the leading AP automation platform in the hospitality industry. Since 2014, Plate IQ has been saving time and money for companies like Cava, Tender Greens, and more. Just upload your invoices into Plate IQ and our proprietary technology will code each line item to your chart of accounts — automatically. For Bill Pay, virtual cards, and end-to-end invoice automation, head to plateiq.com.

 

Contact info:

Email: skr4@cornell.edu

Thanks for listening!

Thanks so much for joining today! Have some feedback you'd like to share? Leave a note in the comment section below!

If you enjoyed this episode, please share it using the social media buttons you see at the top of the post.

Also, please leave an honest review for the Restaurant Unstoppable Podcast on iTunes! Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show, and I read each and every one of them.

And finally, don't forget to subscribe to the show on iTunes to get automatic updates.

Huge thanks to Stephani Robson for joining me for another awesome episode. Until next time!

 

Restaurant Unstoppable is a free podcast. One of the ways I'm able to make it free is by earning a commission when sharing certain products with you. I've made it a core value to only share tools, resources, and services my guest mentors have recommend, first. If you're finding value in my podcast, please use my links!

Eric Cacciatore sits down with the people who actually run the show in the world of food service. Restaurant Unstoppable with Eric Cacciatore is built on conversations with established restaurateurs and seasoned professionals who have navigated the intense realities of the industry. Twice a week, these interviews dig past the surface, focusing on the tangible details of leadership, team management, and effective marketing that separate a thriving venue from a struggling one. You’ll hear firsthand accounts of what worked, what didn’t, and the often-overlooked decisions that shape a restaurant's path. This podcast serves as a direct line to collective experience, whether you're dreaming of your first opening or steering a multi-location group. The dialogue is practical, centered on the daily grind and long-term strategy needed to build something lasting. For anyone invested in the business of hospitality, these regular episodes compile a vital resource, turning shared insights into actionable knowledge for your own journey.
Author: Language: English Episodes: 1000

Restaurant Unstoppable with Eric Cacciatore
Podcast Episodes
998: Gavin Kaysen Chef and Founder of Soigné Hospitality Group [not-audio_url] [/not-audio_url]

Duration: 2:07:20
Gavin Kaysen is the award-winning chef and founder of Soigné Hospitality Group in Minneapolis known for his nationally renowned restaurants and cafés in the Twin Cities as well as his leadership in the culinary professio…
997: Chef David Viana Chef/Partner of Heirloom Kitchen [not-audio_url] [/not-audio_url]

Duration: 2:06:21
David Viana is head chef and partner at Heirloom Restaurant Group in New Jersey. David began his career by attending law school in hopes of becoming an attorney. After 6 months in law school, he left because he was unhap…
996: Sam Hart Chef and Owner of Counter [not-audio_url] [/not-audio_url]

Duration: 2:02:57
Sam Hart is the Chef/Owner of Counter in Charlotte, North Carolina. The first time Sam cooked for others was when he was 21 living in Utah after door-to-door mormons came knocking and looked hungry. He then decided to di…
995: Emily Eldh Owner of The Muffin Drop [not-audio_url] [/not-audio_url]

Duration: 1:26:39
Emily Eldh is the Founder and Owner of The Muffin Drop. Emily learned in her teens that she has an autoimmune disease that was worsened by her diet. She then realized how powerful food as medicine can be, and started cre…
994: Carrie Morey Founder and CEO of Callie's Hot Little Biscuit [not-audio_url] [/not-audio_url]

Duration: 1:38:13
Carrie Morey is the Founder and CEO of Callie's Hot Little Biscuit. Carrie began her career in sales within the early days of the internet. After baking biscuits to bring to sales meetings, she eventually started baking…
991: Ellen Yin Founder and Co-Owner of High Street Hospitality Group [not-audio_url] [/not-audio_url]

Duration: 1:50:12
Ellen Yin is the co-owner of High Street Hospitality Group in Philadelphia, PA. Ellen began working in kitchens at an early age and worked her way up to line cook. She then transitioned her focus onto FOH. Before she eve…
990: Amy DePaoli Director of Marketing at honeygrow [not-audio_url] [/not-audio_url]

Duration: 2:00:31
Amy DePaoli is Director of Marketing at honeygrow. Amy studied marketing at Providence College and has worked for companies like Pet Value and Victory. She worked for an ad agency as well, which she recommends for anyone…
989: Christine Miles Author of What Is It Costing You Not To Listen? [not-audio_url] [/not-audio_url]

Duration: 1:32:35
Christine Miles is a Consultant, Executive Coach, Entrepreneur, and author of What Is It Costing You Not to Listen?: The Power of Understanding to Connect, Influence, Solve & Sell. She is the CEO and founder of EQuipt, a…