190: The exploding world of micromobility-first freight with Finmile CEO Rich Pleeth

190: The exploding world of micromobility-first freight with Finmile CEO Rich Pleeth

Author: Oliver Bruce and Horace Dediu July 7, 2023 Duration: 48:04

This week Oliver managed to catch up with Rich Pleeth while he was passing through London.


Rich is the founder of Finmile, a micromobility first freight company in London using four wheeler cargo e-bikes to deliver for companies such as HelloFresh and some very large global companies that unfortunately we can’t name but who Oliver was very impressed with.


They are expanding very quickly and have a relevant and replicable model for a lot of cities around the world. We encourage you to particularly listen to the section where we talked about what the model offers in terms of labour and increasing the throughput of deliveries relative to existing encumbrance.


It feels to us, very disruptive to the existing freight delivery incumbents. So! Enjoy!


Catch us on Twitter ⁠⁠@MicromobilityCo⁠⁠. ⁠⁠Horace⁠⁠ and ⁠⁠Oliver⁠⁠ are also active on their personal accounts and would love to hear from you.

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Ed Niedermeyer, an author and analyst with a sharp focus on the automotive world, guides Ride AI alongside co-hosts Horace Dediu, Oliver Bruce, and James Gross. Together, they navigate the complex intersection where artificial intelligence meets transportation, a space that's rapidly reshaping how we think about movement, business, and urban life. This isn't just a series of interviews; it's a deep exploration of the forces driving change, from autonomous vehicles and electric scooters to the broader economic and societal shifts they trigger. Each episode pulls back the curtain on the strategies and struggles of founders, investors, and engineers who are building the future of mobility. You'll hear candid discussions that go beyond the hype, focusing on the practical realities of investment, the nuances of technological adoption, and the lessons learned from both successes and failures in the field. For anyone curious about the business models behind the tech or the investment theses shaping this volatile sector, this podcast offers a grounded, insightful perspective. Tune in for conversations that are as much about the journey of innovation as they are about the destination.
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