Lectric and Levi Conlow: The Largest Electric Bike Company in the USA

Lectric and Levi Conlow: The Largest Electric Bike Company in the USA

Author: Oliver Bruce and Horace Dediu November 3, 2023 Duration: 23:26

At Micromobility America, James Gross and Levi Conlow, CEO of Electric Bikes, discuss the company's rapid growth to become the #1 ebike seller in the US. He also shared insights into the ebike market, Lectric's DTC strategy, plans for new products, and the need for industry regulation while also being concern with some of the current legislation being pushed.


🚲 Lectric sells over 150,000 electric vehicles annually, that is more than any US vehicle company besides Tesla

📈 Despite industry downturn, Lectric still seeing double digit growth

⚙️ Focused on high quality, low cost bikes rather than maximizing margins

🛒 Committed to DTC as it provides valuable customer feedback

🆕 Excited about upcoming partnerships and new wider wheelbase models

🤝 Sees need for more industry regulation to protect consumers

🫂 With influence comes responsibility - brands can drive positive change


Ed Niedermeyer, an author and analyst with a sharp focus on the automotive world, guides Ride AI alongside co-hosts Horace Dediu, Oliver Bruce, and James Gross. Together, they navigate the complex intersection where artificial intelligence meets transportation, a space that's rapidly reshaping how we think about movement, business, and urban life. This isn't just a series of interviews; it's a deep exploration of the forces driving change, from autonomous vehicles and electric scooters to the broader economic and societal shifts they trigger. Each episode pulls back the curtain on the strategies and struggles of founders, investors, and engineers who are building the future of mobility. You'll hear candid discussions that go beyond the hype, focusing on the practical realities of investment, the nuances of technological adoption, and the lessons learned from both successes and failures in the field. For anyone curious about the business models behind the tech or the investment theses shaping this volatile sector, this podcast offers a grounded, insightful perspective. Tune in for conversations that are as much about the journey of innovation as they are about the destination.
Author: Language: en-us Episodes: 100

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